Sales Development Representative

AI overview

This role involves driving sales growth in the African market by deploying commercial strategies and active prospecting to identify new business opportunities.

 

As we expand our footprint in the Business information market, we are looking for a driven Sales Development Representative to help us increase our sales pipeline and support our growth on the African market.

The Sales Development Representative (SDR) will play a key role in our sales process by qualifying leads and conducting prospections to identify new business opportunities. 

Key Responsibilities:

  • Deployment of Commercial Strategy: Design and implement an action plan aligned with objectives and macro/microeconomic trends.
  • Active Prospecting: Identify and engage new clients through calls, professional networks, events, and partnerships.
  • Needs Analysis: Understand local market expectations for commercial information and propose tailored solutions.
  • Promotion of BI Solutions: Highlight URBA360 and the Quality Label financial excellence certification as performance and trust drivers.
  • Monitoring & Reporting: Ensure achievement of objectives, negotiate and finalize contracts, and track customer satisfaction.
  • Competitive Intelligence: Analyze competitors’ actions to adjust strategy accordingly.
  • Digitalization: Master Coface tools (Icon/URBA, Broker Portal, EL Portal, Cofanet, EDM).
  • Service Quality: Guarantee KPI achievement and streamline the integration of commercial information.

 

  • 3 to 5 year-experience in B2B sales development or business development,
  • Strong commitment to relationship-building.
  • Excellent verbal and written communication with strong interpersonal skills.
  • Ability to understand customer needs and match them with our solutions.
  • Highly motivated and tenacious, with a proactive and result-oriented mindset.
  • Proficiency with Excel tool for reporting and analysis

 

  • The opportunity to build your career (both locally and internationally) in a large global company, one of the world leaders in its field.
  • Opportunity to acquire knowledge in the field of business information services, trade credit insurance and finance.
  • An unique professional and human experience, in the expert environment.

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