Sales Business Analyst

WE'RE HIRING!

At HTG, you’ll push boundaries with the latest tech and collaborate with a team that loves what they do. Be part of a design services company that is amongst the companies that lead the world in technology and innovation.

Your next chapter starts here. 

In this role, you will:

• Lead end-to-end CRM projects, including system implementations, integrations, and performance enhancements.

• Work with business teams to capture and refine needs, translating them into clear functional documentation and user stories.

• Continuously assess system processes, introduce improvements, and align configurations to evolving business goals.

• Act as the main liaison for CRM initiatives, ensuring collaboration and alignment between technical and non-technical teams.

• Partner with developers and architects to design, configure, and validate CRM features that meet operational and strategic requirements.

• Evaluate customer information and user metrics to identify opportunities, generate dashboards, and provide actionable insights for leadership.

• Develop training materials, host knowledge sessions, and deliver ongoing assistance to CRM users across departments.

• Plan and execute change management strategies for system rollouts, including communication plans, documentation, and user adoption programs.

Requirements

• Minimum of 5 years of experience in CRM or digital marketing systems, including analytics, customer engagement platforms, and campaign management

• Strong understanding of modern CRM solutions (such as Salesforce, HubSpot, or Microsoft Dynamics) and their core modules

• Proven ability to interpret complex data, identify key performance trends, and present insights through dashboards or visual reports

• Excellent collaboration, problem-solving, and communication skills, with experience working across multifunctional teams and vendors

• Demonstrated project management experience — from scoping and scheduling through delivery and post-implementation review

• Skilled in documenting requirements, mapping workflows, and defining business processes for system enhancements

• Hands-on familiarity with CRM customization, including configuration of entities, fields, workflows, and automation rules

• Experience with digital marketing tools, e-commerce integrations, and documentation platforms such as Confluence and Jira

• Knowledge of low-code solutions (e.g., Power Apps, workflow automation tools, or app builders)

• Bachelor’s degree in Business Administration, Marketing, Information Systems, or a related field

Bonus skills:

• Bilingual in English and French, with strong written and verbal communication skills is an asset.

High Tech Genesis Inc. is an Equal Opportunity Employer committed to building inclusive teams where diverse perspectives drive innovation.

We support an accessible recruitment process and are happy to provide accommodation upon request.

Applicants must be legally authorized to work in Canada, and resumes should be submitted in Microsoft Word format.