Research & Analytics Manager, Strategic Planning

Ho Chi Minh City , Vietnam

AI overview

Utilize advanced analytics and AI tools to deliver actionable insights for brand campaigns while collaborating closely with marketing teams to refine strategies.

Research & Analytics Manager is someone blends technical skills (analytics, basic coding, AI/LLMs) with business understanding (marketing, consumer insights) — uniquely positioned to transform the marketing industry and be at the forefront of leading business growth in the new 

 What You Will Do

  • Overall scope of work
    • Understand brand campaign goals and creative requirements to define the right insight plan 
    • Translate business questions into structured analysis and identify required data/insights
    • Analyze marketing, creator, social, and commerce data to uncover trends and opportunities.
    • Use LLMs and AI tools and simple Python/SQL scripts to enhance research and streamline analysis
    • Build dashboards (Looker Studio) and present insights through data visualization tools.
    • Stay updated with AI, analytics, and digital marketing trends
  • Impact over time
    • Become a key insight partner to the creative planning team, leading campaign strategy
    • Develop more advanced analytical frameworks and collaborate on data science–driven approaches to guide concept development.
    • Help establish scalable analytics processes, AI-driven workflows, and insight tools that elevate planning and strategy capabilities further and strengthen decision making

Who You Are

  • A recognized Bachelor's degree 
  • 2–3 years of experience in analytics, insights, marketing intelligence, or related roles
  • Solid understanding of digital marketing, consumer behavior and insight frameworks
  • Ability to translate business questions into actionable consumer insights 
  • Strong analytical and problem-solving skills
  • Comfortable handling, processing, and analyzing large datasets from multiple sources
  • General familiarity with data science concepts, analytical modeling, and scalable workflows
  • Familiarity with LLMs / prompt engineering
  • Basic coding/scripting (Python, SQL, R, etc.)
  • Proficient in Excel/Sheets and data visualization tools, including Google Looker Studio 
  • Curious, collaborative, and eager to learn
  • Proactive, action-oriented who thrives on making things happen
  • Excellent communication both in Vietnamese and English
  • Open mind-set to utilize AI in daily tasks/operations

Why You'll Love It

  • Competitive Salary
  • Performance Review (2 times per year)
  • Performance Bonus (1 time per year from 0.5-month to 3-month salary amount)
  • Annual Leave: 15 days and other leave types
  • Private Health Insurance
  • MacBook to be provided
  • Good chance to explore new trends in the digital market
  • Opportunity to learn and work with the most advanced advertising technology platforms
  • Work in a professional, active, international and dynamic environment. 

 

Perks & Benefits Extracted with AI

  • Health Insurance: Private Health Insurance
  • MacBook provided: MacBook to be provided
  • Paid Time Off: Annual Leave: 15 days and other leave types

AnyMind Group is a BPaaS company for marketing, e-commerce and digital transformation that provides both point-based solutions and a comprehensive, inter-connected suite of products to drive next-generation commerce. The company offers tools to businesses, publishers and influencers - from cloud manufacturing and e-commerce enablement, to marketing, logistics, media monetization and creator monetization.   We're on a mission to make every business borderless by removing borders between businesses and customers, online and offline, and between industries, data silos, geographical boundaries and more. AnyMind Group was founded in Singapore in April 2016, and has since expanded into 15 markets and 24 offices including Thailand, Indonesia, Vietnam, Cambodia, Malaysia, the Philippines, Hong Kong, Taiwan, Mainland China, Japan, India, the United Arab Emirates, South Korea and Saudi Arabia.

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