This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Product Marketing Manager - REMOTE. In this role, you will be pivotal in shaping the marketing strategy for a dedicated B2C product, driving market positioning and messaging that resonates with consumers. You'll lead a cross-functional team to enhance growth initiatives and ensure measurable performance results. Your efforts will spotlight market insights and business metrics, reinforcing our commitment to combating loneliness and fostering engagement in a digital world. This is an opportunity to make a significant impact within an international team dedicated to innovation and connection.
Accountabilities
Own product marketing strategy for dedicated B2C product: segmentation, positioning, messaging, and go-to-market.
Align and lead a cross-functional squad (UA, CRM, creative, analytics, landing pages, product) to drive growth initiatives.
Improve full funnel performance: acquisition → onboarding → activation → retention → monetisation (LTV-focused).
Run market and competitor research, turning insights into clear growth hypotheses and experiments.
Track impact via KPIs and business metrics (EI / Revenue), ensuring measurable results.
Requirements
5-7+ years in Senior Product Marketing / Growth / Marketing Lead roles for B2C digital product.
Proven track record of moving business metrics (revenue, conversion, retention, LTV).
Strong expertise in segmentation, positioning, and messaging frameworks.
Solid understanding of performance marketing fundamentals (Google/Meta/TikTok) + funnel optimisation (A/B testing, CRO).
Strong leadership and stakeholder management in a cross-functional / matrix environment.
Benefits
REMOTE OPPORTUNITY to work full time.
Vacation: 28 calendar days per year.
7 wellness days per year for personal matters.
Bonuses up to $5000 for recommending successful applicants.
50% payment for professional training and international conferences.
Corporate discount for English lessons.
Health benefits compensation up to $1,000 gross per year.
Reimbursement up to $1000 gross every 3 years for workplace costs.
Internal gamified gratitude system with bonuses exchangeable for merchandise.
Why Apply Through Jobgether?
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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