Regional Sales Manager – Africa & Middle East

AI overview

Drive revenue growth by managing channel partners and executing direct sales for CHEMCAD and PFM solutions across Africa and the Middle East.

About Us:

Datacor is the leading provider of software solutions, including ERP, CRM, Asset Tracking, Simulation and Formulation, to the process manufacturing space. We are on a mission to better equip the industry with software solutions and move it forward by building thoughtful, intuitive products that solve our customers’ most difficult problems.

We are passionate about serving our customers and helping them use data as a competitive advantage. Our customers make products that extend and sustain lives by sanitizing, fertilizing, beautifying, cleaning, and recycling the world we live in. We at Datacor help our customers make those products you use every day more safely, cost effectively and more efficiently through our technology platforms and applications.

To support our growing international footprint, we are hiring a Regional Sales Manager to expand and manage our presence across Africa and the Middle East.

Position Overview

The Regional Sales Manager (RSM) will drive revenue growth for CHEMCAD and PFM (Applied Flow Technology) solutions by managing a network of channel partners and executing direct sales activities with end customers across the Africa & Middle East region.

This role requires an entrepreneurial mindset, strong technical aptitude, and proven experience selling engineering or industrial software solutions. The RSM will work closely with partners, prospects, customers, and internal teams to increase market penetration, support product adoption, and achieve sales objectives.

Key Responsibilities

Partner Management (Africa & Middle East)

- Develop, manage, and optimize a portfolio of distributors, resellers, and sales partners.

- Train partners on value propositions, pricing, sales processes, and product updates.

- Support partners with joint customer visits, demos, proposals, and negotiations.

- Monitor partner performance; create quarterly business reviews and territory plans.

- Recruit new partners where coverage or market potential exists.

 

Direct Sales & Business Development

- Identify and engage new prospects across target industries (chemicals, EPCs, oil & gas, energy, water, manufacturing, research institutes, universities).

- Manage the full sales cycle from lead generation to closing deals.

- Conduct product presentations, and consultative solution selling.

- Respond to RFPs/RFQs and prepare commercial proposals.

- Maintain accurate pipeline and forecasting in CRM (Salesforce or equivalent).

 

Technical & Product Collaboration

- Work with Datacor technical teams to support evaluations, trials, and customer success.

- Provide market intelligence and customer feedback to Product Management.

- Represent Datacor at regional trade shows, conferences, and industry events.

 

Territory Strategy

- Develop annual regional business plans aligned with global sales objectives.

- Drive revenue targets for both partner-led and direct business.

- Identify emerging opportunities, competitor activities, and strategic accounts.

 

Qualifications

Required

- Bachelor’s degree in Chemical Engineering, Mechanical Engineering, Process Engineering, or related technical field.

- 5+ years of experience in technical sales, engineering software sales, or industrial B2B sales in the region.

- Familiarity with process simulation, hydraulic modeling, or engineering software tools (CHEMCAD, Aspen, HYSYS, AFT, PIPE-FLO, etc.).

- Strong presentation, communication, and negotiation skills.

- Ability to travel frequently across Africa and the Middle East.

Preferred

- Experience managing channel partners or distributors.

- Experience selling to EPCs, operating companies, and academic institutions.

- Previous background using or selling CHEMCAD, PFM Fathom/Impulse/Arrow, or similar tools.

- Multilingual capability (Arabic required; English required; French is a plus).

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