Recruitment Marketing Specialist

LXT is an emerging leader in AI training data to power intelligent technology for global organizations. In partnership with an international network of contributors, LXT collects and annotates data across multiple modalities with the speed, scale, and agility required by the enterprise. Our global expertise spans over 145 countries and more than 1,000 language locales. Founded in 2010, LXT is headquartered in Toronto, Canada with a presence in the United States, UK, Egypt, India, Turkey, and Australia. The company serves customers in North America, Europe, Asia Pacific, and the Middle East. 

We are looking for a highly motivated and creative Recruitment Marketing Specialist to play a critical role in our talent acquisition strategy, with a strong focus on crowdsourcing initiatives. This role is responsible for end-to-end sourcing support — from job ad creation and candidate screening to pipeline management and stakeholder collaboration.

The ideal candidate is proactive, detail-oriented, trend-aware, and capable of managing multiple projects simultaneously while delivering a strong candidate experience.

Key Responsibilities:

• Job Ad Creation & Placement: Create compelling, high-converting job advertisements and post them across various platforms to attract qualified candidates for crowdsourcing projects.
• Social Media & Paid Ads: Develop, manage, and optimize social media job postings and paid recruitment ads to maximize reach and engagement.
• Content Creation: Produce engaging recruitment-related content (ad copy, visuals, captions, messaging) tailored to different platforms and target audiences.
• Candidate Screening & Review: Screen and evaluate applications to identify suitable candidates based on project requirements.
• Pipeline Management: Move candidates efficiently through the recruitment pipeline, ensuring timely follow-ups, clear communication, and strong conversion rates.
• Collaboration: Work closely with other Sourcing Specialists, the Sourcing Manager, and the Sourcing Director to align on strategy, priorities, and performance targets.
• Candidate Communication: Serve as the primary point of contact for candidates, providing updates and maintaining a positive candidate experience.
• Data & Reporting: Maintain accurate records of candidate interactions and recruitment metrics within the recruitment system.
• Trend Monitoring: Stay updated on recruitment trends, sourcing strategies, platform updates, and emerging digital tools to continuously improve sourcing effectiveness.
• Project Management: Handle multiple sourcing projects simultaneously while meeting deadlines and performance goals.

Qualifications:

• Experience: Proven experience in sourcing or recruitment, preferably within a crowdsourcing, high-volume, or digital recruitment environment.
• Social Media & Ads Knowledge: Experience running or supporting social media recruitment campaigns and paid ads (e.g., Facebook, LinkedIn, TikTok, etc.).
• Content Creation Skills: Strong copywriting skills with the ability to craft engaging job ads and recruitment marketing content. Basic design skills (Canva or similar tools) are a plus.
• Creativity & Innovation: Creative mindset with the ability to test new sourcing strategies and improve candidate attraction methods.
• Recruitment Trend Awareness: Up-to-date knowledge of recruitment marketing trends, talent sourcing strategies, and digital engagement techniques.
• Communication Skills: Excellent written and verbal communication skills.
• Organizational Skills: Strong time management and multitasking abilities, with the capacity to manage multiple concurrent projects.
• Team Collaboration: Ability to work effectively in a collaborative, fast-paced team environment.
• Technical Proficiency: Proficiency in recruitment systems, job boards, and social media platforms.

Additional information:
LXT is an equal opportunity employer and ensures that no applicant is subject to less
favorable treatment on the grounds of gender, gender identity, marital status, race,
color, nationality, ethnicity, age, sexual orientation, socio-economic status, responsibilities for
dependents, or physical or mental disability. Any hiring decision is made based on
skills, qualifications, and experiences.

We measure our success as a business, not only by delivering great products and
services and continually increasing our assets under administration and market share
but also by how we positively impact people, society, and the planet.