About the Role:
We are looking for a Promo Producer to execute high-velocity creative production for our micro-dramas. This role is deeply hands-on. You will work closely with the Creative Lead to convert creative strategy into ready-to-run promo assets, watching shows, identifying high-impact moments, writing execution-level scripts, coordinating with editors, and ensuring speed, quality, and consistency.
Experince
Experience2–5 years in content writing, promo production, digital storytelling, or video-led marketing roles.
Experience in OTT, audio platforms, comics, web series, or short-form content is a strong plus.
Key Responsibilites
Key Responsibilities
1. Show Breakdown & Promo Mining
Watch complete micro-drama shows end-to-end.
Identify high-tension moments Cliffhangers and reversals
Emotionally charged scenes suitable for promos
Tag episodes and timestamps for promo-worthy moments.
2. Promo Script Execution
Write execution-level scripts Adapt scripts for Multiple durations (6s / 10s / 15s / 20s) Different hooks and openings
Ensure scripts are clear, punchy, and performance ready.
3. Production Coordination
Work closely with Video Editors to translate scripts into final cuts
Ensure pacing, hook strength, and cliffhanger clarity
Coordinate quick turnarounds and multiple variations.
Handle day-to-day production tracking and delivery timelines.
4. Creative Quality Control (QC)Review promos for:
Narrative clarity
Emotional pull
Correct CTA usage
Success Metrics:
Speed and consistency of promo delivery
Volume of usable, performance-ready assets
Quality of cliffhangers, hooks, and narrations
Ability to scale winning promos into variations
Creative accuracy with minimal rework
Skills: Strong scriptwriting fundamentals (hooks, pacing, cliffhangers).
Ability to break down stories quickly and identify promotable moments.
Comfort working with editors and production teams.
Ability to execute multiple deliverables in parallel under tight timelines.
Mindset:
Execution-oriented and detail-focused Comfortable working in fast iteration cycles Open to feedback and rewrites.
