Drive meaningful creator-led projects at Red Bull, crafting unique content formats that resonate across diverse platforms and foster long-term brand value.
IN A NUTSHELL
As the Global Creator Projects Manager, you’ll shape and drive creator-led projects that live across events, content series, and innovative formats - from the first idea to execution and continuous evolution.
Creator projects at Red Bull can take many forms: events, long-form content series, one-off cultural moments, partnership models, or entirely new formats that don’t exist yet. Your role is to turn strong ideas into meaningful creator collaborations, build them into impactful projects, and continuously develop them further based on learnings, performance, and creative ambition.
You’ll work closely with the Senior Creator Projects Manager, Red Bull country teams, Media Network experts, and cross-departmental partners (e.g., Sports, Event, Culture Marketing), ensuring that creator projects are designed and executed to deliver strong and distinctive content - creating long-term value for both creators and the brand.
CREATOR-LED PROJECT MANAGEMENT AND EXECUTION
You’ll develop creator-led content concepts, formats and narratives, ensuring a clear content idea, defined output, and strong storytelling approach from the start.
You’ll support the translation of these content concepts into projects by working hand-in-hand with expert teams (e.g,. Event Marketing, Sports, Culture, Production, etc.), helping align roles, responsibilities, and timelines while keeping the content vision and media objectives at the centre.
CONTENT OUTCOMES, ALIGNMENT & QUALITY
You’ll work as a connector across Media Network, Brand Marketing, Events, and country teams to ensure creator projects are content-led, strategically aligned, and efficiently delivered, supporting markets with hands-on guidance on project planning, content planning, creator briefs, and media logic. You’ll translate strategic goals into actionable project plans with clear deliverables and success metrics. At the same time, you’ll ensure creative and operational excellence by overseeing project timelines, milestones, and quality standards from concept to post-evaluation. You’ll also support Red Bull country teams with hands-on guidance on project planning, partner briefings, and content delivery.
EVOLVING CREATOR FORMATS & STORYTELLING
You’ll actively contribute to the evolution of creator-led content formats, identifying opportunities to innovate how creators are integrated into Red Bull storytelling across platforms and Playgrounds.
Together with the Creator Marketing team, you’ll help collect, systemise, and share learnings, best practices,s and inspiring cases to strengthen the global creator program - focusing on scalability, content excellence, and long-term relevance.
Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is €2.362 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.
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