Project Manager, Creative Asset Management

AI overview

Manage creative assets for paid digital media campaigns, liaising between internal and external stakeholders to ensure flawless execution and adherence to brand guidelines.

Position Summary

In this role, you will manage creative assets and launches for paid digital media campaigns for Cross-Channel Amazon accounts. You will also be the primary liaison between internal (Communications Design & Partnerships) and external stakeholders (Client Creative Teams, Vendors, and Creative Agencies) to execute approved campaign deliverables.

Responsibilities

· Manage digital deliverables for a flawless campaign execution.

· Identify areas of potential risk and implement risk mitigation strategies on all assigned projects.

· Utilize and optimize workload distribution to ensure quality execution and delivery of solutions.

· Work with Digital Partnerships to identify and manage expectations of both internal creative scope documents and external client needs at the project level.

· Communicate potential variances upstream through internal teams in timely fashion.

· Review and maintain documents that define creative scope of work.

· Attend & support campaign kick-off meetings/calls by answering creative needs questions and sending recaps.

· Ensure campaign execution process is appropriately followed by craft teams.

· Revaluate SLAs on an as needed basis when given new creative direction from the clients.

· Provide status updates and escalate issues to the Supervisor.

· Process and direct creative assets (key art, images, logos, fonts, videos, and audio) to media partners to create custom ads.

· Maintain asset organization within file storage.

· Communicate and implement clear brand guidelines to media partners creating custom ads.

· Prepare creative trafficking instructions for internal Ad Operations team.

· Review test pages and mocks before sending to clients for creative approval.

· Provide creative status to Digital Partnerships and its impact on launch status.

· Troubleshoot any placement functionality issues and solicit help from Ad Ops when needed.

· Share creative insights during cross-functional meetings.

· Advise on creative feasibility when evaluating new media opportunities.

 

Required Skills & Experience

· Familiar with marketing communications strategy and processes across all media formats including online media, data process, tagging, creative solutions, and experiential executions.

· Knowledge of the digital media trafficking process.

· Track, record, and manage multiple projects at once.

· Proficiency with Google Docs and Excel with an ability to embrace, onboard, and learn internal project management tools and systems.

· Exceptional interpersonal capabilities with excellent verbal and written communication skills.

· Ability to translate technical concepts to internal/external teams.

· Well-organized, ability to multi-task, strong written and oral communication skills, detail-oriented, energetic, can work as a team or independently, and receptive to feedback.

· Ability to thrive, multitask, and prioritize in a fast-paced environment.

 

Desired Skills & Experience

· 2+ years of project management experience within either media or creative services.

· Experience working within an advertising agency environment.

 

 

 


 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

 

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [email protected].

 

 

 

Salary Range
$62,500$75,000 USD

IPG Mediabrands is a global media holding organization that manages over $37 billion in marketing investments, providing dynamic marketing solutions through a network of full-service agencies and specialty business units across more than 130 countries.

View all jobs
Salary
$62,500 – $75,000 per year
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