WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
Reporting of the role
This role reports to Programmatic Trading Manager, Thailand
3 best things about the job:
- Be part of programmatic media and audience group of companies and the fastest growers in digital advertising within GroupM.
- You have a chance to help build the revenues and business across our agencies and their direct clients from scratch and claim future success.
- You will collaborate with and learn from the expertise group of quick witted, humorous, and extremely dedicated coworkers, clients and technology partners whom are all passionate about digital media.
Measures of success – In three months:
- Educate yourself fully on programmatic media with audience data, technologies, trends, benchmarks and other useful knowledge on programmatic landscape so you are equipped to act as point of contract for the GroupM agencies.
- Reached out to and established connections with all agency contracts active in branding and performance advertising.
- Taken full control of the end-to-end process for existing digital media opportunities, briefs, proposals, campaigns and reports.
In six months:
- Proactively build, qualify and manage a pipeline of opportunities.
- Using consultative sales process to identify business needs we can address within the clients.
- Respond to and follow up on brief received both internally as externally with partners and orchestrate the inputs from the strategy, creative and technical teams to develop innovative solutions for clients.
In 12 months:
- Assist the agencies as needed to develop their own programmatic media branding and performance advertising plans.
- Define a phased development plan for growth / success with respect to our biggest clients.
- Ensure a high of level of service has taking place from the Thailand office to our clients, which can be justified via campaign metrics etc.
Beyond 12 months, you would be able:
- increase in percentage of programmatic spends within overall digital billings, and you
- would have a clear roadmap to increase this billing substantially again over the following 12 months.
What you will need:
- Experience in one of the following; an existing “agency trade desk”, technology provider, programmatic advertising publisher/network, a performance- or affiliation business, a full service DSP, a specialist programmatic agency or a digitally savvy media owner.
- Proven ability to work at senior management level across disciplines and locations and develop and articulate programmatic media offerings in client and market friendly terms.
- Highly developed and effective communication skills.
- Flexible/ “can do attitude” to solve problems and look for solutions and not be daunted by new challenges or ambiguity.
- Strong management experience and skills with the ability to lead cross-functional teams and people not directly reporting to you.
- Experience driving revenue growth with emerging opportunities and established partnerships.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events
