Product Marketing Manager (Web)
TLDR
Take ownership of product direction and drive measurable improvements in a fast-moving environment while helping the platform expand globally.
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Systematically collect and analyse competitor landing pages across different channels
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Evaluate the performance of existing landing pages from both UX and technical stability perspectives
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Formulate clear, data-driven hypotheses for A/B tests tailored to each channel’s specifics
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Prepare detailed specifications for implementation, including event tracking requirements
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Launch and monitor experiments, analyse results, and adjust strategies based on data insights
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Identify and resolve technical issues while ensuring quality control of all implementations
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Collaborate closely with analysts, designers, and developers to ensure smooth testing and execution of changes
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Deliverables in the first 3 months: 5+ landing pages for testing and 3+ implemented hypotheses to improve key conversion metrics
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2–4 years of experience as a Product Marketing Manager or similar role
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Hands-on experience with Tier-1 brands or products
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Proven track record of designing, running, and analysing landing page split-tests
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Solid experience with web2web funnels and UX/UI principles
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Strong analytical skills for interpreting data from multiple sources
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English proficiency B2
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Experience with analytics tools: Google Analytics, Tableau, Microsoft Clarity/Hotjar, etc
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Ability to write clear and structured technical specifications for designers and developers
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Result-oriented, structured, and detail-focused mindset
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Strong communication and collaboration skills, including remote teamwork
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Experience in the social networking niche
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Familiarity with Facebook or Affiliate web2web funnels
Care and support:
20 paid vacation days, 15 sick leave days, and 6 additional days off for family events
100% medical insurance coverage
Sports and equipment reimbursement
Team building events, corporate gifts, and stylish merch
Financial and legal support
Maternity recovery support allowance
Position retention and support for those who join the Armed Forces of Ukraine
Participation in social initiatives supporting Ukraine
Comfortable working environment:
Work from our Kyiv hub or remotely with a flexible schedule
Modern equipment or depreciation of your own tools
Investment in your future:
Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
70% of our heads and leads have grown into their roles here – so can you!
Performance-oriented reviews and Individual Development Plans (IDPs)
Reimbursement for professional courses and English classes
Corporate library, book club, and knowledge-sharing events
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Intro call
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Interview with Hiring Manager
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Test Task
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Final Interview
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Reference check
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Offer
United Tech develops a comprehensive global social networking and live-streaming platform that connects millions of users across various cultures and regions. Our products facilitate professional growth and community engagement, offering a safe, ad-free environment for interactive video chats and live events.
- Founded
- Founded 2016
- Employees
- 51-200 employees
- Industry
- Internet Software & Services