Overview
Our client is a Taiwan-based medical AI start-up that is aiming to remove obstacles encountered by healthcare practitioners at various points of care, we are focusing on the early and accurate detection of chronic diseases that pose a threat to the significant portion of our society that is aging. They are seeking a highly motivated and experienced Product Marketing Manager to lead the company's marketing related job with this rapidly growing medical AI company.
What You Will Do
- Responsible for comprehensive product communication strategies and plans for creative development, social media, PR initiatives and paid media aligned with the company’s marketing and business goals
- Conduct and arrange global product launch campaigns and following product promotion
- Support global launch events, exhibitions and regional vertical campaigns
- Plan, execute and optimize product-oriented marketing plan including budget allocation, content creation and performance tracking
- Create compelling product messaging and marketing collateral, including brochures, datasheets, case studies, presentations, and sales tools to drive customer engagement
- Work closely with product team and business development team to develop and deliver product promotion materials
What You Will Need
- 3+ years of proven work experience in brand or product marketing
- Fluency in both Mandarin and English (written and spoken)
- Excellent communication and presentation skills, with the ability to effectively convey complex product information to diverse audiences
- Highly organized and detail-oriented, with strong project management skills and the ability to manage multiple priorities simultaneously
- Ability to work effectively both independently and in a team environment, collaborating with cross-functional teams
- Understanding of B2B or Enterprise software
