Product Marketing Manager – Aesthetics (Remote in US)

Full-Time

Remote

TLDR

Drive product marketing for Aesthetics by deeply understanding buyer needs and delivering compelling narratives that enhance sales enablement and market positioning.

Why join Nextech? We are a leader in specialty healthcare technology solutions. We’re committed to hiring and retaining talent, which is why we invest in our employees through competitive pay, a generous bonus structure, great healthcare, a comprehensive wellness program, and many other benefits. If you are a software engineer, finance or accounting professional, customer support specialist, or a business development expert with a passion for healthcare technology (just to name a few), we want to hear from you. We are an equal opportunity employer with a commitment to diversity. All individuals, regardless of personal characteristics are encouraged to apply. If you are a candidate in need of assistance or an accommodation in the application process, please contact [email protected]. Job Summary As the Product Marketing Manager for Aesthetics, you will serve as the segment expert for Nextech’s Aesthetics specialties, deeply understanding buyer needs, challenges, and priorities across these markets. This role is responsible for ensuring Nextech’s positioning, messaging, and enablement clearly resonate with Aesthetics buyers and effectively support sales execution. You will apply deep segment insight to shape the commercial narrative used by Sales, reflected across enablement, launches, and strategic market moments. This role partners closely with product‑focused Product Marketing Managers and Product to ensure Aesthetics‑specific needs, value drivers, and proof points are accurately represented and consistently applied. The Product Marketing Manager will act as the voice of the Aesthetics customer inside Nextech—bringing market intelligence, win/loss insights, and buyer perspectives into go‑to‑market planning, sales enablement, and ongoing messaging refinement. This role requires strong collaboration across Product, Sales, Enablement, and Marketing teams to drive clear, credible, and outcome‑focused storytelling for the Aesthetics segment. All activities must be in compliance with Equal Employment Opportunity laws, HIPAA, ERISA and other regulations, as appropriate. Essential Functions

Serve as the subject matter expert for the Aesthetics segment, developing deep understanding of buyer personas, practice types, workflows, challenges, and value drivers.

Own Aesthetics‑specific positioning and messaging, ensuring the commercial narrative used by Sales clearly reflects buyer needs, outcomes, and proof points.

Partner with product‑focused Product Marketing Managers and Product to ensure Aesthetics segment considerations are accurately represented in product positioning, launches, and enablement.

Deliver Product Marketing inputs for assigned launches, ensuring segment readiness through complete, on‑time deliverables aligned to the standard GTM process and Internal Enablement Briefs (IEBs).

Collaborate closely with Sales, Sales Enablement, and L&D to develop and maintain high‑quality Aesthetics enablement, including core messaging, talk tracks, proof points, and buyer‑centric assets.

Own win/loss insights for the Aesthetics segment, contributing to a standardized win/loss process and using insights to continuously improve messaging and enablement effectiveness.

Contribute to enablement audits, identifying outdated assets, priority gaps, and opportunities to simplify and strengthen Aesthetics sales materials.

Monitor market and competitive trends impacting Aesthetics practices, surfacing insights that inform positioning, enablement, and commercial strategy.

Support strategic market moments (e.g., flagship events, seasonal messaging refreshes) by ensuring Aesthetics narratives are clearly represented and aligned.

Perform additional responsibilities as assigned based on business needs.

Minimum Requirements

At least 3 years of product marketing experience.

Experience working with a SaaS company.

Bachelor’s degree in business, marketing, or a related field.

Strong written communication skills, with the ability to craft compelling messaging for both technical and non-technical audiences.

Strong presentation skills, comfortable presenting to internal teams and external stakeholders.

Excellent collaboration and interpersonal skills to work effectively with cross-functional teams.

Experience partnering closely with Sales and Sales Enablement teams.

Preferred Qualifications

Experience in healthcare technology sector

Experience supporting healthcare specialty markets such as Aesthetics, Dermatology, or Plastic Surgery.

Proficiency in Salesforce.com or similar CRM tools.

Product Marketing Alliance Certification

Working Environment/Physical Demands

Remote work environment.

Long-distance or air travel as needed – not to exceed 15% travel.

Activities require a significant amount of sitting at office and work desks and in front of a computer monitor.

Total Rewards:
Generous annual bonus opportunity

401(k) with Employer Match

Flexible Time Off: take time off when you need it without worrying about available hours

11 paid holidays

Your Day Your Way - Celebrate a day of cultural or social significance to you

Insurance: Choice of Medical, Dental, and Vision plans

Health Savings Account with employer match

Flexible Spending Account

100% Company-Paid Parental leave (After 6 months with the company)

100% Company-Paid Life Insurance and Short/Long Term Disability Insurance

Nextech Luminary Peer Recognition Program

Wellness Program including discounts on medical premiums

Employee Assistance Program with free counseling sessions available

Corporate Discounts on Retail, Travel, and Entertainment

Benefits

Flexible Work Hours

Flexible Time Off: take time off when you need it without worrying about available hours

Health Insurance

Insurance: Choice of Medical, Dental, and Vision plans

Paid holidays

11 paid holidays

Paid Parental Leave

100% Company-Paid Parental leave (After 6 months with the company)

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Nextech Systems

Nextech is at the forefront of specialty healthcare technology solutions, providing advanced tools and software that streamline operations for healthcare providers. Our focus is on improving patient care through innovative technology, serving clinics and practices that require tailored solutions in the complex healthcare landscape.

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Product Marketing Manager

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