Product Marketing Manager

We’re looking for an ambitious and driven Product Marketing Manager (f/m/d) to join Adverity’s Marketing team. In this role, you’ll take the lead in marketing our platform, shaping its positioning, messaging, and competitive strategy. From feature prioritisation to external communications, you’ll play a key role in defining how our products are perceived and valued in the market.

This is a full-time role based at our London office, following a hybrid work model that combines remote flexibility with in-office collaboration at least twice a week.

Some of the things you'll work on:

• Lead the creation and execution of go-to-market strategies for product launches and feature releases, ensuring alignment across teams.
• Develop and maintain detailed buyer and user personas to guide marketing strategies, messaging, and product positioning efforts.
• Perform market research, competitive analysis, and customer interviews to understand customer needs, industry trends, and emerging market opportunities.
• Work closely with internal stakeholders to create impactful marketing materials and enablement content such as data sheets, battlecards, and messaging playbooks.
• Collaborate with our customer marketing manager to drive customer engagement through case studies, webinars, product demos, and customer education initiatives.

We're excited if you have:

• A minimum of 4+ years in a B2B Product Marketing role, ideally in an external-facing capacity with experience working across departments.
• Strong communication skills and the ability to confidently engage with external, as well as internal stakeholders across various functions, including Product, Sales, Marketing, and Client Services.
• The ability to translate technical specifications into clear, concise language that resonates with non-technical audiences, ensuring clarity and understanding.
• Demonstrated stakeholder management skills with the flexibility to re-prioritise and adapt initiatives and tasks based on evolving business needs and demands.
• Solid experience in market research, messaging, positioning, branding, and campaign execution, driving successful marketing initiatives across channels.

Why you'll love it here:

• Flexible working hours and home office
• Internal shares program (EDPP) 
• Budget for job relevant training 
• Regular team events (also remote)
• Modern and stylish office in the heart of London
• Sustainable merch for all employees
• Adverity Social Responsibility Days (+2 days paid off) 
• Pension Scheme
• 25 days annual leave (excluding UK public holiday)
• Private health insurance 
• Cycle to Work Scheme

Are you ready to apply?

For this role, we are offering a salary starting from £60.000 gross per year. In any case, we offer competitive salaries depending on your qualifications, location, and experience.

Apply now if you are ready to revolutionise the way businesses work with marketing data. We look forward to meeting you!