Product Marketing Lead

AI overview

Lead product marketing efforts by driving market research, planning product launches, and strategizing initiatives to refine the product's market position.

Ironclad is the leading AI contracting platform that transforms agreements into assets. Contracts move faster, insights surface instantly, and agents push work forward, all with you in control. Whether you’re buying or selling, Ironclad unifies the entire process on one intelligent platform, providing leaders with the visibility they need to stay one step ahead. That’s why the world’s most transformative organizations, from OpenAI to the World Health Organization and the Associated Press, trust Ironclad to accelerate their business.


We’re consistently recognized as a leader in the industry: a Leader in the Forrester Wave and Gartner Magic Quadrant for Contract Lifecycle Management, a Fortune Great Place to Work, and one of Fast Company’s Most Innovative Workplaces. Ironclad has also been named to Forbes’ AI 50 and Business Insider’s list of Companies to Bet Your Career On. We’re backed by leading investors including Accel, Y Combinator, Sequoia, BOND, and Franklin Templeton. For more information, visit www.ironcladapp.com or follow us on LinkedIn.

At Ironclad, our Product Marketers solve the most pressing problems for the business. As market experts, we partner with EPD to drive the product roadmap, enable our organization, and devise the strategic GTM plays that take our company to the next level. Join us, and you will have an opportunity to proactively define and lead how our company scales.

We are looking for a versatile Lead Product Marketer with experience in AI products: developing strong positioning and compelling messaging; complex launch planning and execution; market and persona research; and campaign ideation and support.

The right candidate is an opinionated self-starter who drives action and results; is comfortable flexing between strategy and execution; is a phenomenal storyteller and can build strong cross-functional relationships through interpersonal skills and flexibility.

What you'll be doing:

Each of our Product Marketers covers a specific market area—a cross section of product functionality, competitors and personas. We build expertise in these areas individually and use them as the building blocks of our broader strategy, messaging and positioning. Your time will be split between:

  1. Market Research - Driving product, competitive and persona research efforts related to your market area of ownership; and then turning that research into a winning strategy.

  2. Product Launches - Leading launch activities for your product area

  3. Enablement - Ensuring our teammates understand our customers’ needs & lead with value when selling

  4. Strategic Initiatives - In between launches and research you’ll drive xfn initiatives to strengthen your product area’s position in the market.

What we are looking for:

  • Strong interest, hands-on experience and passion for AI and emerging technologies

  • Experience within SaaS B2B companies - even if in other roles prior to PMM!

    7+ years of Product Marketing experience.

  • Experience crafting compelling, value-driven product messaging and positioning.

  • Technical competence (knowing the technical ins and outs of how their product works).

  • Great at simplifying complex technical concepts into compelling stories.

  • Exhibits empathy for customers & prospects; puts the buyer first in everything they do.

  • Able to think big picture and prioritize what’s most important, but also able to roll up sleeves and ship compelling work product.

  • Thrives in fast-paced and sometimes ambiguous situations; enjoys finding the right path forward.

Base Salary Range: $185,000 - $205,000 per year

The base salary range represents the minimum and maximum of the salary range for this position based at our San Francisco headquarters. The actual base salary offered for this position will depend on numerous factors, including individual proficiency, anticipated performance, and the location of the selected candidate. Our base salary is just one component of Ironclad’s competitive total rewards package, which also includes equity awards (a new hire grant, along with opportunities for additional awards throughout your tenure), competitive health and wellness benefits, and a commitment to career growth and development.

US Employee Benefits at Ironclad:

  • 100% health coverage for employees (medical, dental, and vision), and 75% coverage for dependents with buy-up plan options available

  • Market-leading leave policies, including gender-neutral parental leave and compassionate leave

  • Family forming support through Maven for you and your partner

  • Paid time off - take the time you need, when you need it

  • Monthly stipends for wellbeing, hybrid work, and (if applicable) cell phone use

  • Mental health support through Modern Health, including therapy, coaching, and digital tools

  • Pre-tax commuter benefits (US Employees)

  • 401(k) plan with Fidelity with employer match (US Employees)

  • Regular team events to connect, recharge, and have fun

  • And most importantly: the opportunity to help build the company you want to work at

**UK Employee-specific benefits are included on our UK job postings

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Perks & Benefits Extracted with AI

  • Health Insurance: 100% health coverage for employees (medical, dental, and vision), and 75% coverage for dependents with buy-up plan options available
  • 401(k) plan with employer match: 401(k) plan with Fidelity with employer match (US Employees)
  • Paid Time Off: Paid time off - take the time you need, when you need it
Salary
$185,000 – $205,000 per year
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