Do you want to join us on our mission to shape democracies for the digital age? Are you looking for an international and fast-paced, yet collaborative and inclusive environment to thrive in? You have come to the right place.
Go Vocal, a global social impact scale-up with its HQ in Brussels, Belgium, works to make public decision-making more participatory, inclusive, and responsive. The SaaS platform is already being used by 500+ local governments and organisations in over 20 countries, facilitating two-way communication between governments and their residents. Since it was founded in 2015, Go Vocal has given 1,500,000+ community members a direct voice in local politics, has earned recognition as the 'Best Social Impact Startup in Europe', and was featured in outlets such as The New York Times and Forbes.
Go Vocal is looking for purpose-driven talent to join us on our mission to enable millions of people in cities across the globe to shape the future of their communities.
We're seeking a seasoned Product Marketer to drive product adoption across our existing client base while supporting new business growth for our participatory SaaS platform. This role sits at the intersection of product, sales, and customer/government success, helping local governments excel in digital consultation and citizen engagement. You’ll own two critical areas of our business: (i) Product Adoption: Drive feature adoption, platform usage, and retention across 300+ city clients, (ii) Market Growth: Support new business through compelling positioning and sales enablement.
Develop and execute onboarding programs and education strategies to boost feature adoption and platform retention across 300+ city clients.
Track usage metrics and run data analyses to uncover opportunities and risks.
Collaborate with Customer Success to address adoption barriers, track usage metrics, and identify upsell opportunities.
Create success stories and resources to drive advocacy and enable upselling.
Lead feature launch lifecycles, including communications and quarterly product release marketing.
Collaborate with Product Management to define and execute feature pricing strategies.
Develop tailored positioning and messaging for public sector markets.
Create impactful sales briefs and enablement materials for government buyers.
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