Product Manager

AI overview

Identify and prioritize product opportunities, lead end-to-end development, and drive continuous innovation in the consumer appliances category while collaborating with partners.

PRISM+ is Singapore’s leading homegrown electronics brand, with a presence across key markets in Australia, Malaysia and the Philippines. The brand’s mission is to make premium technologies accessible to the masses—disrupting established industries with innovation and value that goes beyond the product. PRISM+ was founded in 2017 as a direct-to-consumer (D2C) display technology specialist, where it quickly grew to become the number one monitor and smart TV brand in Singapore. Best known and loved for its affordable premium offerings and award-winning customer experience, the brand has expanded its offerings to include a wide range of affordable premium home electronics and appliances.

Join us at PRISM+ and become part of a journey where innovation meets impact, and every day offers a chance to shape the future of consumer technology. Discover a career where your ideas matter, your growth is nurtured, and together, we create a brighter tomorrow.

Responsibilities:

  • Identify and prioritize new product opportunities within the consumer appliances category by analysing market trends, customer insights, and competitor offerings.
  • Build, manage, and strengthen relationships with external partners and manufacturers; collaborate closely to design, develop, and deliver new product models.
  • Lead end-to-end product development, including consumer research, product requirement definition, timeline management, and cross-functional coordination from concept to launch.
  • Develop and execute go-to-market strategies, including market segmentation, value proposition development, pricing framework, positioning and capacity planning.
  • Partner with internal teams to define product requirements and oversee smart-home or IoT integration.
  • Collaborate with marketing teams to evaluate product performance, monitor lifecycle success, and optimize strategies for growth.
  • Drive continuous innovation by staying informed of emerging technologies, industry trends, and best practices in the home appliance space.
  • Prepare regular updates, reports, and insights to keep senior management informed on product progress, risks, and opportunities.
  • Perform any other ad-hoc duties as assigned by the Company.

Requirements

  • Bachelor’s degree in a relevant discipline e.g., Management, Marketing, Commerce, Engineering or Finance.
  • Minimum of 2 years’ relevant working experience in B2B product management industry, ideally in consumer electronics or home appliances
  • No fear of the unknown. You have to be an analytical self-starter, comfortable with complete uncertainty as we look to venture into new product lines or models. You need to be able to dive in and test all angles without supervision.
  • Data driven. You need to be able to structure, quantify and qualify information on product research, and present this to stakeholders explaining the logic. Comfort with spreadsheet software and data modelling is essential.
  • Strong Business acumen – Understanding of the wider environment within which our business operates and implications of e.g., trends / shifts in sustainability and consumer perception, brand owners’ opportunity & challenges, and being able to drive actionable insights and articulate what products/services to offer to accelerate profitable growth.
  • Detailed oriented with strong project management skills on multi-market projects.

Founded in 2017, PRISM+ is the fastest-growing local consumer electronics brand selling top-notch gaming monitors and 4K TVs. Disrupting the traditional distribution market with the direct-to-consumer e-commerce business model, we have significantly reduced the exorbitant price of owning a gaming monitor/4K Smart TV to the masses. Achieving immense success in the Singapore market, such as Lazada Top Seller in Electronics (2019, 2020 and 2021), beating all big brands to it. PRISM+ has also expanded to new markets in Malaysia and Australia. PRISM+ is rapidly expanding in 2022 with new overseas expansions and product line-ups.

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