Principal Product Manager - Commerce

AI overview

Lead the development of a flexible commerce platform that transforms the customer buying journey using AI, while optimizing monetization and growth strategies.

About Bizee

Bizee (formerly Incfile) has helped over 1 million entrepreneurs start and run their businesses. We're transforming from a transaction-focused formation business to an AI-powered operating system for entrepreneurs.

We champion the everyday entrepreneur. We believe in self-determination, grit, and earned success. No fluff, no jargon, no pretense. We work hard, ship fast, and let our products speak for themselves.

We're looking for product leaders who share these values and want to build the commercial engine that powers the next generation of American businesses.

What Makes Working Here Different

  • AI-Native Product Management: AI isn't a bolt-on; it’s our core. You'll leverage AI to personalize the buying journey and automate complex commercial logic.
  • High Agency, High Impact: You own the commercial roadmap. We don't do "feature requests" from the top down; you identify the levers that drive growth.
  • Greenfield Opportunity: We're rebuilding our commercial stack. You’ll define the strategy for how entrepreneurs discover, purchase, and manage their business services.
  • 2028 Strategic Transaction: We have a clear timeline and goals. Your success in optimizing LTV and ARPU directly drives company valuation.

The Role

As the Principal Product Manager for Commerce, you own the "money" and "growth" engine of the Bizee OS. You will define the strategy and execution for our global pricing, subscription lifecycle, checkout experience, and bundling strategy.

This is not a "requirements gatherer" role. You are a business-minded product leader who understands the technical nuances of commerce systems. You will partner deeply with Engineering to build a flexible, scalable commerce platform that enables rapid experimentation. You'll lead a cross-functional squad while influencing the broader executive team on monetization strategy.

What You'll Deliver

  • Monetization Strategy: Launch a unified pricing and packaging framework that supports tiered subscriptions, add-ons, and dynamic bundling.
  • Checkout Revolution: Re-architect the checkout flow to reduce friction, resulting in a measurable lift in conversion and attach rates.
  • Subscription Lifecycle: Implement a robust "Member Center" allowing entrepreneurs to manage, upgrade, and renew services with zero-touch support.
  • Experimentation Engine: Partner with Platform Engineering to run weekly A/B tests on pricing, promotions, and upsell triggers.
  • Revenue Operations: Ensure 100% data integrity between commerce events and financial reporting systems.
  • AI-Driven Commerce: Deploy AI-powered recommendations in the purchase flow to increase average order value (AOV) based on user intent.

Requirements

What We're Looking For

  • Commerce Expertise: You’ve built or scaled complex commerce/billing systems (Stripe, Recurly, or custom-built) at scale.
  • Strategic Thinking: You don't just build features; you understand unit economics, LTV/CAC ratios, and churn dynamics.
  • Technical Fluency: You can hold your own in a room of architects. You understand APIs, event-driven architecture, and how data flows through a commerce stack.
  • Data Obsession: You live in the funnel. You are expert at using SQL, Mixpanel, or Amplitude to find the "why" behind user behavior.
  • Experimental Mindset: You believe in shipping fast, failing small, and doubling down on winners.
  • Entrepreneurial Grit: You’ve likely started something yourself or thrived in high-growth, ambiguous environments.

What Will Make You Stand Out

  • You’ve led a successful migration from a monolithic checkout to a modern, flexible commerce microservice.
  • You have a strong opinion—backed by data—on the future of AI-agentic commerce.
  • You can demonstrate how you’ve used AI tools (Claude, ChatGPT, etc.) to accelerate your product discovery and spec-writing process.
  • You’ve worked in the "Prosumer" or SMB space and understand the unique psychology of the small business owner.

What We Don't Care About

  • Prestigious company names on your resume.
  • Formal MBA or CS degrees (show us your results).
  • Years of experience (show us your impact and velocity).
  • Polished "corporate" personas (we want authentic, high-output leaders).

Benefits

Disclaimer:

Bizee is an Equal Opportunity Employer; employment with Bizee is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.

The compensation offered to the successful applicant may vary based on factors including experience, skills, education, location, and other job-related reasons.

This employer participates in E-verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

Available benefits include: Health Care Plan (Medical, Dental & Vision), Life Insurance (Basic, Voluntary & AD&D), Virtual Wellness Resources, Work From Home

Perks & Benefits Extracted with AI

  • Health Insurance: Health Care Plan (Medical, Dental & Vision)
  • Other Benefit: Virtual Wellness Resources
  • Remote-Friendly: Work From Home

At Bizee powered by Incfile, we are driven by a simple yet powerful belief: entrepreneurship is the key to unlocking individual potential and driving positive change in the world. Since 2004, we have been empowering everyday people to turn their dreams into reality by providing the tools and resources they need to start and grow their businesses. Over a million entrepreneurs have trusted Bizee to guide them on their entrepreneurial journeys.As a company founded and cultivated by entrepreneurs, we understand the challenges and triumphs that come with pursuing one's passions. Our team is deeply passionate about supporting fellow entrepreneurs, and we are committed to providing the best possible services at the most affordable prices.We believe that our team members are our greatest asset. That's why we foster a supportive and growth-oriented environment where individuals can thrive. We offer competitive salaries, comprehensive health insurance, generous paid time off, and the flexibility of remote work for most roles. If you share our passion for empowering entrepreneurs and want to be part of a team that is revolutionizing the way businesses are formed and supported, we invite you to explore our current job openings. Together, we can make a lasting impact on the world of entrepreneurship.

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