Principal, Financial Planning & Analysis (CRM Marketing)

Company Introduction

We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did I ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we’re collectively disrupting the multi-billion-dollar commerce industry. We are one of the fastest-growing retail companies that established an unparalleled reputation for being a leading and reliable force in the commerce industry.   

We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been since our inception. At Coupang, every day is filled with the excitement of building, you will see yourself, your colleagues, your team, and the company grow every day.     

Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and challenge traditional tradeoffs. Join Coupang now to create an epic impact in this always-on, high-tech, and hyper-connected world.   

Taiwan Finance team is a finance business partner for Coupang Taiwan’s business teams. We own financial results by working with stakeholders to define & track business input/output metrics and improve them by performing root-cause analysis. We are hiring a Principal Financial Planning & Analysis (FP&A) focusing on Marketing (CRM) domain as the company’s Retail business is growing exponentially.

Role Overview 

This position is a highly strategic CRM Finance role working in close partnership with marketing leaders. The role is to manage budget of CRM related activities such as promotions to boost sales for specific categories, to reactivate lapsed customers, etc. Depending on business situations, targets and promotion methods vary. As a budget controller, this position is to be required to examine ROI methods, drive decisions and track performance of each promotion/project to achieve total goals. Since CRM cost is managed together with marketing advertisement expenses, the role also contains the liaison between CRM leaders and Marketing leaders.

What You Will Do

• Need to understand CRM business and hold comprehensive budget control for CRM
• Own and drive analytics agenda for CRM operation. Identify risk and opportunities through CRM promotion performance analysis
• Have an excellent business sense and judgement and able to influence critical business decisions to maximize the efficiency of CRM promotions on his/her own discretion and know when to properly escalate to management
• Own and establish financial forecasting model that can enable to show precisely the current status of spending budget, attainment of topline goals and to reflect rapid changes of business requirements

Basic Qualifications

• 7-10 years of relevant experience in financial planning and analysis such as controlling budget of sales incentives, marketing activities (eCommerce preferred)
• Experience in leading and developing new financial reporting, models and tools
• Excellent communication skills and ability to partner with non-finance leaders
• Ability to communicate complex financial topics clearly and tell the business stories
• Strong Excel skills
• Strong analytical thinking. Be able to start with problem statement and arrive at data backed solutions
• Familiar with establishing and managing KPI such as NPV, IRR, ROI, ROAS, sensitivity analysis

Preferred Qualifications

• Experience of working in a fast-paced technology oriented organization
• SQL knowledge/skills

Recruitment Process 

• Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer
• The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
• Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

Details to Consider

• This job posting may be closed prior to the stated end date for application if all openings are filled.
• Coupang has the right to rescind an offer of employment if a candidate is found to have

submitted false information as part of the application process.

• Coupang does not discriminate against disabled applicants or those with veteran status.
• We are proud to offer equal opportunities for all applicants.

Privacy Notice 

• Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice is located below.

https://privacy.coupang.com/en/land/jobs/