This role will be part of our Pricing and Promotions team, in which we plan and execute all promotions and big sales for both LoveCrafts and WEBS (yarn.com), as well as setting and managing the core prices of all products. This role will manage the coordination and execution of our promotions and big sale periods.
Your responsibilities will include:
Ensure smooth running of promotions on both LoveCrafts and yarn.com websites
Manage a team of two
Support Head of Customer Proposition with planning of promotional calendar
Decide which products go into each promotion across the LoveCrafts and yarn.com websites
Organise product lists for big sale periods, including liaising with our Buying and Supply and Demand teams to understand what is overstocked and what deals will be sourced.
Setting discounts for promotional lines based on margin, historic performance and stock levels
Monitor arrival and sell-through of sourced deals from vendors for promotional features
Ensure strong communication across marketing and retail teams in relation to promotions, including maintaining Asana promotional calendar, running regular meeting to discuss details of promotions, and coordinating sale month meetings
Organise QA process for promotions on both websites to ensure accuracy
Review design and email communications regarding promotions to ensure accuracy and clarity for the customer
Liaise with the Head of Supply & Demand to inform discounts and logic behind ongoing clearance pricing
Who you are:
Strong commercial awareness to inform planning and decision making and maximise sales
Excellent attention to detail
Currently either assisting your manager with the planning and execution of promotions, or coordinating your own promotional plan and looking for the next step in managing your own team
Comfortable taking ownership of processes
Highly organised
Good time management
Team player and ability to build strong cross-functional working relationships
Project management experience
Comfortable using and managing data
Proficient in Excel (VLOOKUP, INDEX MATCH, Pivot Tables)
Equivalent Google Sheets experience a bonus
Interested in eCommerce
Good spoken and written English language skills (upper-intermediate level minimum)
Experience with Looker or other business intelligence tools a plus
You’ll get
About us
At LoveCrafts we’re building an online community for crafters: a home for makers where they can find inspiration for their latest projects, learn new techniques, easily source all their supplies and share their creations with like-minded makers around the world.
Since launching in 2012, we’ve grown incredibly quickly. We've graduated from the Future Fifty, were 20th place on the FT’s list of fastest growing European companies, all thanks to the hard work of our team of smart, kind makers based across the globe with hubs in London, Kyiv and in the USA. We’ve been fuelled by investment from Europe’s leading venture capital firms; Balderton Capital (LoveFilm, The Hut) funded our Series A round, followed by Highland Europe (Photobox, WeTransfer), Scottish Equity Partners (Skyscanner, Matches Fashion) and most recently BGF (Unruly, Gousto).
In 2020 we acquired WEBS, also known as America’s yarn store, the largest online knitting, crochet and weaving business and most recently in 2022 we acquired some of the Deramores assets, including its yarn stock, digital assets, patterns and tutorials. The acquisition of the successful family-run business WEBS and the important UK crafting site Deramores marks a significant milestone in our journey to becoming the end-to-end destination for craft enthusiasts around the world.
We’re playing with the very best in web, mobile, social, commerce and media technology as we create the perfect digital business for all things craft related. Our team is filled with ambitious, curious, entrepreneurial and occasionally kooky makers. We hire and nurture inquisitive, creative minds looking to flourish in a supportive and collaborative environment.
Diversity is important at LoveCrafts. We aim to attract the widest range of talent into our business to enable us to create an inclusive working environment, and to reflect and understand our customers and their needs. We welcome applications from all individuals, regardless of age, gender, ethnicity, disability, sexuality, social background, religion and/or belief. We aim to create a modern, flexible work environment that supports everyone to do their best work and therefore, we are open to having conversations about flexible working for all roles, unless operational requirements prevent otherwise. We are committed to providing a working environment where everyone’s individuality and unique contributions are recognised, valued and respected and where all of our employees have equal opportunity to grow and attain their full potential.
LoveCrafts and our first site, LoveKnitting.com bring crafts in to the digital age. Fusing communities and social networks with e-commerce we're creating innovative digital platforms for the crafting sector and maker communities.
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