Performance Marketing Manager (m/f/d)

Your daily workout

• Strategy: You define and execute a multi-channel acquisition strategy while prioritizing high ROI channels (paid, outbound, content promotion)
• Innovation: You experiment with new channels and formats to identify emerging growth levers
• Management: You manage and optimize paid campaigns across LinkedIn, Google, and Meta
• Optimization: You run A/B tests on the website and forms to improve conversion rates at every stage of the funnel
• Culture: You establish a test & learn environment to continuously improve campaign effectiveness
• Performance: You create and optimize landing pages to maximize acquisition results
• Expansion: You roll out international campaigns across France, Belgium, Austria, Germany, and the US
• Collaboration: You work closely with Sales, Ops, and Product teams to ensure an aligned funnel

Your fitness level

• Experience: You bring at least 3 years of experience in growth marketing, performance marketing, or demand generation within a B2B environment
• Advertising: You manage paid campaigns on LinkedIn, Google, and Meta with precise tracking of CPL and ROI
• Marketing: You execute ABM strategies and outbound campaigns to drive growth
• Analysis: You apply a data-driven mindset to decision-making and KPI tracking, including CAC, LTV, and conversion funnels
• Optimization: You utilize CRO best practices through A/B testing and landing page optimization
• Technology: You demonstrate proficiency with CRM tools such as HubSpot and Salesforce
• Teamwork: You possess strong communication skills to collaborate effectively with different teams
• Language: You speak and write fluent German and English to succeed in our international working environment

Your training goal for your first 6 months

• Foundation: You assimilated the mission and business objectives while gaining a deep understanding of target personas and their decision cycles
• Planning: You established a structured 6 to 12-month growth plan and identified quick wins to improve immediate channel performance
• Execution: You launched and optimized initial paid campaigns across LinkedIn, Google, and retargeting to drive acquisition
• Optimization: You created high-performing landing pages and proposed new segmentation strategies and channels to scale growth

The equipment we provide

• Modern culture:  Be part of a modern and international company culture where talent and passion are welcomed, heard, and part of the decision-making process
• Continuous Development: Develop your skills with varied, challenging tasks and regular feedback to benefit from a steep learning curve
• Work-Life-Balance: Benefit from flexible working hours, hybrid working policy (2 office days), and 30 days of vacation per year
• Fit & Healthy: Train for free with EGYM Wellpass in several thousand sports and health facilities across Germany and/or use our in-house gym with EGYM products
• Flex Budget: Use €60 per month flexibly for public transportation and a meal subsidy
• Discounts: Get a variety of great discounted offers, from fashion to leisure, through our employee benefits portal
• Bike Leasing: Stay active and use our leasing bike offer on your way to work or in your spare time
• Subsidized Pension: Profit from our employer-subsidized pension
• Mentoring Program: Exchange knowledge and grow together across teams and locations through our self-organized mentoring platform

Contact Information