Join one of Europe’s fastest-growing health tech startups and a leader in the health and wellness space. This is an incredible opportunity to advance your marketing career while working alongside seasoned professionals with experience from world-renowned startups such as TransferWise, Deliveroo, HelloFresh, and others. Perfect for someone in between jobs or looking to break into a new industry.
About Voy
Voy is a health brand within MANUAL's suite of products and services, with ambitious plans to become a major player in the weight loss industry. We offer a clinically backed weight loss program that combines behavioural science with cutting-edge medication, delivering life-changing results to our customers and helping them sustain those outcomes.
About the Role
As part of a high-performing team of marketers, commercial directors, and product managers, you will take ownership of several paid marketing channels, with a primary focus on paid social. Your mission will be to drive growth in our weight loss category by building, testing, and scaling innovative marketing strategies. This role involves managing a significant paid advertising budget.
RESPONSIBILITIES
Your main objective will be to own and grow multiple paid marketing channels, supporting the expansion of one of our fastest-growing product categories. Responsibilities include:
Paid Advertising Management: Optimize and improve performance across multiple paid marketing channels by understanding key drivers and levers for growth.
Scaling Paid Social: Utilize a test-and-learn approach to scale paid social campaigns effectively, with a strong emphasis on creative testing. (Experience with YouTube is a bonus.)
Customer Integration: Stay deeply customer-focused and data-driven, ensuring that customer feedback informs growth strategies.
Stakeholder Management: Take ownership of all paid advertising initiatives, regularly reporting progress and managing stakeholder expectations.
Cross-Functional Collaboration: Work with other teams to integrate company-wide initiatives into paid campaigns, including new product launches, tech features, and broader marketing efforts.
We're here to help give you all the right info and choices. From erectile dysfunction to hair loss and beyond. So you can be the healthiest, happiest man you can be.
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