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IPG Mediabrands

Performance Marketing Executive

AI overview

Manage and optimize performance marketing campaigns across various platforms, ensuring collaboration with media planners for successful strategy delivery.

Job Responsibilities:

  • Strategy: Responsible for the strategic direction of various performance marketing channels. This includes:
  • Setting up, managing, and optimizing campaigns across platforms like - SEM, Social, Display, Content discovery platforms, etc.
  • Collaborate with respective media planners and ensure successful delivery of the performance strategy

 

Job Requirements:

  • Bachelor's degree in Marketing or related field
  • At least 2 years or more digital marketing experience. Strong emphasis and prior success on paid digital marketing and analytics
  • Fluent in written and conversational English
  • Excellent written and verbal communication skills

IPG Mediabrands

IPG Mediabrands is a global media holding organization that manages over $37 billion in marketing investments, providing dynamic marketing solutions through a network of full-service agencies and specialty business units across more than 130 countries.

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