Partner Marketing Manager

Human Interest is on a mission to ensure that people in all lines of work have access to retirement benefits. 

More than half of all working Americans are not saving enough for their future. Too often, it’s because they are employed by a company that doesn’t offer a retirement plan. Human Interest is changing that by making it affordable and accessible for small and medium-sized businesses to offer employees a path to financial independence through retirement savings.

We’re a high-growth fintech company changing the retirement industry. We are backed by a number of investors. This includes funding from Marshall Wace and Baillie Gifford, as well as top investors such as BlackRock, TPG (The Rise Fund), SoftBank, Glynn Capital, NewView Capital, USVP, Wing, Uncork, and more.

About the role

As Human Interest scales for its next phase of significant growth, we're looking for a dynamic, creative, and goal-oriented Partner Marketing Manager to drive our growth engine through strategic partnerships. This pivotal role is laser-focused on accelerating partner referrals and bookings by developing national and channel campaigns, content, and resources that drive revenue from our partners. You will also work in close partnership with our field sales team, developing cross-functional marketing initiatives that directly address the needs of our Partner Account Managers. Through these efforts, you'll be instrumental in amplifying Human Interest's mission to make retirement accessible to all. This is a hands-on role where you will build campaigns from the ground up, collaborate extensively to ensure their effectiveness, and constantly find new ways to support our partners and sales teams. Given our rapid pace, you'll need to be comfortable with speed and constant change (i.e. go 24,791 mph) while achieving successful, high-quality outcomes.

What you get to do every day

Partner Marketing Strategy & Execution

• Collaborate with the national and channel partnership teams to develop, plan, and execute high-impact marketing strategies and content (e.g., custom presentations, email campaigns, collateral) that drive tangible outcomes and align seamlessly with the broader Revenue organization and corporate objectives.
• Develop and own the creation of sales enablement marketing materials and content specifically designed to empower Partner Account Managers and accelerate partner-sourced referrals and bookings.
• Develop and own the creation of Account Executive sales marketing materials and content specifically designed to accelerate deal closure.
• Spearhead the creation and execution of joint to-, with-, and through-partner marketing campaigns—including but not limited to webinars, blogs, print ads and email marketing—to expand reach and generate demand.
• Design and manage end-to-end event strategies, including custom messaging, pre- and post-event marketing, and on-site activation to maximize lead generation and pipeline opportunities.

Performance Analysis & Process Optimization

• Own the analysis and reporting of campaign performance, translating data into actionable insights to optimize tactics and demonstrate marketing's contribution to the organization's growth.
• Proactively identify, develop, and implement process improvements and new marketing initiatives to continuously optimize the partner marketing engine for lead and bookings growth.

Cross-functional Partnership & Brand Alignment

• Partner with the growth marketing team to ensure consistent brand messaging and positioning across all partner-facing initiatives, maximizing campaign effectiveness and supporting cross-functional goals.

What you bring to the role

• 4+ years of relevant experience (demand generation, partner marketing, campaign marketing, field marketing)
• Excellent interpersonal and cross-functional skills – you have the ability to think and communicate creatively, thoughtfully, and on your feet with diverse technical and non-technical team members
• Exceptional writing skills, with a proven ability to craft compelling copy for emails and collateral that resonates with specific audiences and value propositions.
• Proven ability to work effectively across marketing and sales organizations
• Demonstrated ability to analyze marketing data, derive actionable insights, and make data-driven decisions to optimize campaign performance and achieve goals.
• Experience working in a fast-paced, high-growth software company where change is a constant
• Self-starter, ability to lead innovative, entrepreneurial efforts and drive for excellence
• Ability to manage multiple projects, determine project urgency and execute detailed action plans
• Able to function independently, as well as collaboratively with other team members
• Familiarity with Smartsheet, Salesforce, Pardot, Hubspot, and Outreach a plus

Why you will love working at Human Interest

Human Interest is tackling one of our country's biggest challenges - closing the retirement gap. You'll be instrumental in architecting and scaling solutions that bring financial security to employees at small and medium-sized businesses nationwide. We’ve made significant progress, but there is still growth ahead, offering you a unique opportunity to solve complex problems, drive innovation, and advance your career alongside a dedicated, mission-driven team. We value hard work and recognize that our team's contributions are key to our continued success.

Join Human Interest and make a lasting impact by shaping the future of retirement.

Our operating principles define how we work together as a team. They reflect Human Interest’s unique view on what’s important and what’s right. Documenting this core aspect of our culture helps employees make good decisions on their own. It also helps candidates considering career opportunities critically evaluate whether they will thrive at Human Interest. 

• Customer obsession: We're all about creating amazing experiences for our customers. We put their needs first and go the extra mile to make them smile.
• Long-Term Orientation: We're not just playing for today; we're building a legacy. We think big, plan strategically, and invest in our future.
• Autonomous and Accountable Teams: We trust our team members to take ownership and make smart decisions. We empower you to be your best self!
• An Escalating Bar for Talent and Performance: We're constantly raising the bar and challenging ourselves to be better. We believe in growth and continuous improvement.
• Fundamental Optimism: We see the glass as half full (and then we fill it up with more amazing ideas!). We believe in the power of positivity and the potential for greatness.

Compensation - At Human Interest, there are a number of factors that are used to determine the appropriate pay range for each position. We take into account the cost of labor for each position in various markets across the U.S. The base salary for this position spans $115,000 - $120,000 and represents the minimum in our lowest geographic region to a maximum in our highest geographic region. The salary we offer to a new employee within this range is based on their location within the U.S., their relevant job-related skills, and experience. At Human Interest, base salary is one component of the overall total rewards package. Depending on the position, additional compensation components such as bonuses, commissions, and equity may be offered. All of our employees are offered a robust suite of physical, financial, and mental wellness benefits. In compliance with applicable laws, we do not inquire about salary history, or about criminal history prior to a conditional offer of employment.

Benefits - 

• A great 401(k) plan: Our own! Our 401(k) includes a dollar-for-dollar employer match up to 4% of compensation (immediately vested) and $0 plan fees
• Top-of-the-line health plans, as well as dental and vision insurance
• Competitive time off and parental leave
• Addition Wealth:  Unlimited access to digital tools, financial professionals, and a knowledge center to help you understand your equity and support your financial wellness
• Lyra: Enhanced Mental Health Support for Employees and dependents  
• Carrot: Fertility healthcare and family forming benefits
• Candidly:  Student loan resource to help you and your family plan, borrow, and repay student debt
• Monthly work-from-home stipend; quarterly lifestyle stipend
• Engaging team-building experiences, ranging from virtual social events to team offsites, promoting collaboration and camaraderie.

We’re a great place to work (but don’t take our word for it) 

Here’s a list of our awards and accolades:

• Certified as a Great Place To Work® (2023-2025)
• Fortune Best Place to Work in the Bay Area (2024)
• Best Places to Work by Built In (2023-2024)
• America’s Best Startup Employers by Forbes (2020-2022, 2024) 
• A Top Company by Y Combinator (2020-2023)
• Inc. Fastest Growing Companies (2021)

Human Interest is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran or military status, pregnancy, or any other characteristics protected under federal, state, or local laws. Employment with Human Interest is at-will, meaning either you or the company may terminate employment at any time, with or without cause or notice, except as otherwise provided by law or written agreement.

We are committed to making every stage of our application process fully accessible to all individuals. If you need a reasonable accommodation at any point in the process, please let us know at [email protected].

Protect yourself against fraud and identity theft. Apply to our open positions directly via our careers page on Greenhouse. Human Interest will never ask applicants for their financial or banking information as part of our application process. All legitimate communication will come from a @humaninterest.com email address. If you have questions, please reach out to us directly at [email protected]

Please note Human Interest does not accept unsolicited resumes from any source other than directly from candidates. We will not consider resumes from vendors, including and without limitation search firms, staffing agencies, fee-based referral services, and recruiting agencies. 

Pursuant to the San Francisco Fair Chance Ordinance, we will consider employment-qualified applicants with arrest and conviction records. We comply with CCPA guidelines.

See more: https://humaninterest.com/disclosures