Paid Social Media Manager

AI overview

Utilize audience insights to optimize paid social media programs on platforms like Meta and TikTok, supporting key brands in a fast-paced, data-driven environment.

We are seeking a skilled Paid Social Media Manager for maternity leave coverage. This contract role will focus on the planning, execution, and optimization of paid social programs across key platforms, with an emphasis on performance, insights, and client collaboration.

Role Details

  • Hourly Rate: $60/hour
  • Contract Length: 6 weeks, with potential for extension
  • Location: Remote
  • Hours: 40 hours per week

The Paid Social Media Manager will support the day-to-day planning and execution of paid social media programs across platforms such as Meta and TikTok. This individual will use audience insights and performance data to inform strategy, test hypotheses, evaluate results, and drive ongoing optimization. The role requires strong analytical skills, hands-on platform experience, and the ability to manage multiple priorities in a fast-paced environment.

Key Responsibilities

  • Plan, develop, and manage paid social media campaigns across multiple platforms with knowledge of Retail Media/CPG brands.
  • ​​​​​​​Analyze campaign performance and provide clear, actionable optimization insights.
  • ​​​​​​​Apply measurement and attribution best practices, including third-party measurement tools and web analytics.
  • Lead client calls, present performance updates, and make strategic recommendations.
  • Collaborate with internal teams to ensure consistent and effective campaign execution.
  • Manage multiple projects simultaneously while meeting tight deadlines.
  • Communicate clearly and concisely with both internal stakeholders and clients.
  • Hands-on experience managing paid social campaigns on Meta and TikTok.
  • Proven success planning, executing, and optimizing paid social media programs.
  • Strong analytical skills and experience with attribution, measurement, and web analytics.
  • Proficiency with Google Docs and Microsoft Office (Excel, PowerPoint, Word, Outlook).
  • Experience buying directly on platforms such as Pinterest, Meta, and TikTok and managing campaign spends of $100,000+/month and higher
  • Comfort leading client conversations and presenting recommendations.
  • Ability to work effectively under pressure in a collaborative, fast-paced environment.
  • Excellent written and verbal communication skills.

We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
 

We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical​​​ condition, pregnancy, genetic information, gender, sexual orientation, gender identity or ​expression, veteran status, marital status, or any other status protected under federal, state, or local law.

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Salary
$60 per hour
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