Paid Media Manager

AI overview

Drive investor acquisition and brand authority through hands-on management of paid media campaigns across multiple platforms in competitive financial markets.

About SimpleCITI

SimpleCITI Companies is a U.S.-based commercial real estate and specialty finance firm. We acquire, manage, develop, lease, and finance assets nationwide. We operate like a private equity platform and use automation to scale investor acquisition and portfolio growth.

The Role

We are hiring a hands-on Social Media & Paid Media Manager to drive investor acquisition, lead generation, and brand authority.

This is a performance marketing role, not a content-posting job.

You must know how to build, launch, optimize, and scale paid campaigns in competitive financial markets.

What You’ll Own

Paid Media (Core Focus)

  • Build and scale campaigns across:
    • Meta (Facebook / Instagram)
    • Google Ads
    • Microsoft (Bing)
    • Craigslist
  • Manage Ads Manager platforms directly (no outsourcing)
  • Run A/B testing (copy, creatives, targeting)
  • Optimize for CPL, CAC, ROAS
  • Build retargeting funnels and multi-stage investor journeys
  • Control budgets and scale winning campaigns

Go-To-Market Execution

  • Launch digital campaigns for new investment offerings
  • Build full acquisition funnels (ads → landing pages → email → retargeting)
  • Identify new audience segments and growth channels

SEO & Organic Growth

  • Execute on-page and off-page SEO
  • Perform keyword research and competitor analysis
  • Improve rankings and organic traffic
  • Track keyword performance and domain growth

Social Media Authority

  • Manage LinkedIn, Facebook, Instagram
  • Build investor-focused content strategy
  • Grow engagement and qualified audience
  • Maintain strong brand positioning

Analytics & Reporting

  • Track performance in:
    • Google Analytics
    • Meta Ads Manager
    • Google Ads
  • Deliver weekly performance reports
  • Make data-backed optimization decisions

Requirements

  • 3–7+ years in paid digital marketing
  • Proven experience scaling paid campaigns in finance, real estate, or high-ticket industries
  • Strong understanding of funnels, attribution, and conversion tracking
  • Deep platform knowledge (Meta, Google, Bing)
  • Experience optimizing landing pages for conversions
  • Analytical, numbers-driven, ROI-focused
  • Strong English communication

Not a Fit If

  • You only manage organic social posts
  • You have never scaled paid budgets
  • You rely on agencies to execute campaigns

Benefits

  • Remote role (India-based)
  • Competitive compensation
  • Direct exposure to U.S. commercial real estate and investor markets
  • High ownership and impact

SimpleCiti Holdings is a dynamic and innovative holding company dedicated to revolutionizing the real estate industry. Based on the principle of simplicity and efficiency, SimpleCiti embodies the vision of creating streamlined and effective solutions across various sectors within the real estate domain. Our mission is to make complex processes simple and accessible, driving value and growth through our diverse portfolio of businesses.Our Brands: SimpleSPACES: Specializing in multi tenant industrial properties, SimpleSPACES offers flexible leasing solutions for industrial warehouses, ensuring tenants have adaptable and efficient spaces for their operations. SimpleBricks: Focused on development, SimpleBricks is committed to creating high-quality, sustainable real estate projects. Our team leverages innovative construction techniques to deliver exceptional properties that meet the evolving needs of our clients. SimpleAdvisory: As an SEC Registered Investment Advisor (RIA), SimpleAdvisory provides expert financial guidance and personalized investment strategies. We help our clients navigate the complexities of real estate investments with confidence and clarity. SimpleEquity: A private equity firm with a keen focus on equity investments, SimpleEquity partners with investors to identify and capitalize on lucrative opportunities in the real estate market. Our strategic approach ensures robust returns and long-term growth. SimpleMANAGE: This division manages our extensive portfolio of properties with a focus on efficiency, tenant satisfaction, and operational excellence. We provide comprehensive property management services that optimize asset performance and enhance tenant experiences. Our Vision:SimpleCiti Holdings strives to be a leader in the real estate industry by embracing simplicity, innovation, and excellence. We aim to create a seamless and enriching experience for our clients, tenants, and partners, fostering growth and success through our integrated approach.Our Values: Simplicity: We believe in making complex processes simple and straightforward. Innovation: We embrace cutting-edge technologies and innovative solutions to stay ahead in the market. Excellence: We are committed to delivering the highest standards of quality and service in everything we do. Integrity: We conduct our business with honesty, transparency, and a strong sense of ethics. Collaboration: We value teamwork and partnership, working together to achieve shared goals. At SimpleCiti Holdings, we are redefining the real estate landscape, one simple solution at a time.

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