Paid Media Manager (m/f/d) in Austin, TX - hybrid

Mission

Drive scalable, data-driven growth through high-impact paid media strategies that generate measurable pipeline and revenue impact across global markets.

Role Overview

As Paid Media Manager, you will own the planning, execution, and optimization of multi-channel paid campaigns across platforms including Google, LinkedIn, and Meta. You'll translate product positioning and audience insights into high-performing campaigns, manage multi-country programs, and collaborate closely with Marketing, Data, and Ops teams to align paid media with broader demand generation goals.

Responsibilities

• Translate product positioning and audience insights into high-performing paid campaigns across key platforms
• Continuously refine campaigns through budget allocation, bidding strategies, creative updates, and audience targeting
• Manage multi-country campaigns, balancing standardization and localization while ensuring compliance
• Run structured tests across keywords, creatives, landing pages, and audiences
• Build and optimize campaigns across all funnel stages to guide prospects effectively
• Partner with cross-functional marketing teams to align strategy and drive customer adoption
• Optimize channel efficiency and ensure measurable pipeline and revenue impact
• Analyze performance and deliver clear, actionable insights
• Ensure accurate tracking and reporting in collaboration with Marketing Ops and Data teams

Requirements

• 5+ years of experience in paid media, performance marketing, or demand generation
• Hands-on experience managing paid campaigns across Google, LinkedIn, and Meta with a strong focus on measurable outcomes
• Analytical mindset - able to use website behavior, conversion data, and attribution insights to guide decisions
• Experience managing budgets, targeting, and campaign structures with precision
• Proven track record of running structured experiments across creatives, audiences, and bidding strategies
• Strong collaboration skills across marketing, data, and operations teams

What Success Looks Like

• High-performing paid campaigns delivering consistent, measurable pipeline and revenue contribution
• Efficient global campaign management with strong ROI across all key platforms
• A culture of continuous experimentation driving ongoing performance improvements
• Accurate, reliable tracking and reporting enabling data-driven decision-making

What we offer

Purpose-driven work: Help scale a product that empowers people worldwide to make better decisions with data.

Impact at scale: Own global paid media programs with real influence on growth and strategy.

Autonomy and ownership: Take full responsibility for your channels while collaborating with a highly skilled, international team.

Learning: Work in a data-driven environment with access to advanced tools, experimentation, and continuous learning.

Flexibility: Hybrid and remote work options with flexible hours to support work-life balance.