Paid Media Analyst

AI overview

This role involves managing campaign analytics, enhancing reporting processes, and creating PowerBI dashboards from multiple data sources in the gaming industry.

Our client within the Gaming Industry is searching for a Paid Media Analyst to join their team! This Paid Media Analyst will be responsible for managing Campaign Analytics for advertising campaigns. The ideal candidate has a strong understanding of Ad Operations and Ad Tech platforms and has a passion for analyzing and delivering business insights from data. Additionally, this candidate has worked specifically with Sprinklr for Paid Media analytics and Power BI.

Responsibilities 

  • Maintains and creates PowerBI dashboards that join data sources from Sprinklr, Skai, and manual uploads from direct publishers or self-service ads managers not integrated in unified system
  • Understands Brand Lift Studies and measurement solutions to maintain and pull baseline brand lifts across publishers
  • Optimizes and improves current reporting taxonomy to enhance data rollup and visualization in PowerBI and in Excel pivots
  • Establishes timelines and workback schedules for end-of-campaign and exec level reports 
  • Partners with Ad Ops Manager to continually improve efficiencies and accuracy in reporting processes  
  • Serves as the media analyst for all of the team's related in-house campaigns

 

Qualifications 

  • 3-5 years of paid media analytics and reporting
  • 1-2 years in data analyst function
  • Advanced Excel skills, including but not limited to Pivot Tables, XLOOKUP, Macros, and creating charts and visualizations out of data
  • Strong communication skills and collaboration across organization and functions 
  • 1 + year of working Power BI experience
  • Sprinklr, and/or Skai experience; or equivalent  
  • Bachelor’s degree or equivalent experience 

Compensation Range: $74,000-84,000/annually DOE

** This pay range is Client-specific for the opening advertised. The identity of the Client will be disclosed if you are selected to move forward in the hiring process. **

Benefits:

  • Employer contributions toward the cost of employee-only medical and dental premiums
  • Vision - opt-in available
  • 401k
  • PTO
  • Laptop
  • Life Insurance, Disability Insurance, AD&D coverage
  • Short-term Disability, Accident, Cancer/Critical Illness, Pet insurance - opt in available

Perks & Benefits Extracted with AI

  • Health Insurance: Employer contributions toward the cost of employee-only medical and dental premiums
  • Short-term disability and supplemental insurance options: Short-term Disability, Accident, Cancer/Critical Illness, Pet insurance - opt in available
  • Paid Time Off: PTO

At JeffreyM, we pride ourselves on original ideas and a people-first approach that drives results. After 13 years of consecutive growth, the number one reason why our employees choose to stay is because of the people. The JeffreyM mentality is relaxed, yet motivated and when it comes to finding you a job, we work quickly and honestly. We track down the best roles based on your experience and goals, and keep you in the loop should any new opportunities pop up. Our goal is to provide a workspace where success matches employee’s happiness. Together, we are committed to creating a diverse, inclusive, and safe environment that allows employees to do their best work while helping clients achieve their best results.

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Salary
$74,000 – $84,000 per year
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