Outreach Development Specialist

About This Role Are you passionate about making a lasting impact in your community? As an Outreach Development Specialist, you’ll be on the front lines of helping older adults live independently and thrive with dignity. This is your chance to turn compassion into action—connecting seniors, families, and community partners to a life-changing program that keeps people where they want to be: safe, supported, and at home. You’ll serve as the face of our PACE (Program of All-Inclusive Care for the Elderly) initiative—building meaningful relationships, sparking awareness, and opening doors for those who need it most. Whether you’re presenting at a health fair, meeting with a provider, or sharing the benefits of PACE with a family member, your work will directly shape lives and strengthen our mission of caring for seniors across our community. What Does Success Look Like In This Role?

Build Lasting Partnerships: Develop and nurture strong relationships with healthcare providers, senior centers, post-acute facilities, and community organizations to drive meaningful referrals.

Be the Face of Our Mission: Represent our PACE program with professionalism and heart at community events, health fairs, and gatherings across culturally diverse neighborhoods.

Educate and Empower: Help prospective participants, families, and caregivers understand how PACE can enhance independence, quality of life, and holistic support.

Achieve and Inspire: Meet, and exceed, monthly and quarterly referral and enrollment goals, contributing to our program’s growth and success.

Create Pathways to Care: Generate qualified leads, schedule center tours, and walk families through every step of the enrollment journey.

Stay Organized and Impactful: Maintain detailed records of outreach efforts, leads, and results using CRM tools to ensure follow-through and success tracking.

Champion Compliance and Integrity: Uphold DHCS and CMS regulations to ensure all outreach and marketing efforts meet the highest ethical standards.

Collaborate for Success: Partner with colleagues across outreach, enrollment, and care delivery to align strategies, share insights, and celebrate wins.

Innovate for the Future: Contribute creative ideas to quarterly marketing plans and outreach campaigns that elevate awareness and engagement.

Be Ready to Shine Anytime: Participate in community events during evenings or weekends as needed. Because impact doesn’t always happen between 9 and 5.

Jump In Where Needed: Perform additional outreach and enrollment activities that help our team and mission thrive.

What Does An Ideal Candidate Look Like?

Education with Purpose: Bachelor’s degree in Healthcare, Business, Marketing, or a related field preferred.

Community-Driven Experience: Minimum two (2) years in outreach, marketing, sales, or community engagement—preferably in healthcare or senior services.

Proven Results: Demonstrated success meeting referral or enrollment goals through authentic relationship-building.

Heart for Service: Experience supporting frail seniors, older adults, or underserved populations is strongly preferred.

Language as Connection: Bilingual skills (English/Spanish, Mandarin, Cantonese, Tagalog, Korean, or Vietnamese) are highly valued.

Storytelling Skills: Excellent communication, interpersonal, and presentation abilities that inspire and educate diverse audiences.

Relationship Builder: Naturally earns trust and creates long-term partnerships rooted in care and respect.

Tech-Savvy and Detail-Oriented: Comfortable with CRM systems and able to track every detail that drives success.

Independent Spirit: Self-motivated, organized, and calm under pressure—you thrive in dynamic environments and get things done.

Road-Ready: A valid California driver’s license, reliable transportation, and willingness to travel across our service area (evenings/weekends included).

The Fine Print

Schedule with Flexibility: This is a Monday through Friday role, but community doesn’t always keep business hours—so occasional evenings and weekends may be needed to support events and outreach activities.

On the Move: You’ll travel throughout the Greater Los Angeles service area to build connections and represent our mission where it matters most. Mileage reimbursement is provided for all work-related travel.

Rewarding Impact: In addition to a competitive base salary, this role includes a production incentive plan that rewards your dedication, results, and community impact.

The Physical Environment

Active and Mobile: Ability to travel frequently throughout the service area for community events, partner meetings, and participant outreach activities.

Community Presence: Must be able to stand, walk, and engage with others for extended periods during presentations, health fairs, and outreach events.

Event Ready: Occasionally lift and carry up to 25 pounds of materials such as banners, brochures, display items, and equipment for community events.

Tech-Savvy on the Go: Use a computer, phone, and other standard office equipment for extended periods to coordinate outreach activities and maintain CRM documentation.

Clear Communicator: Ability to speak, listen, and present effectively in person, over the phone, and in group settings—including projecting your voice clearly in public venues.

Flexible and Adaptable: Comfortable working in both indoor and outdoor environments and adjusting to variable weather or event conditions.

Independent Traveler: Must have a valid California driver’s license, reliable transportation, good driving record, and auto insurance in accordance with state requirements.

Evening and Weekend Availability: Flexibility to attend community events and outreach activities outside of standard business hours as needed.