Where Trust Leads, Bold Ideas Grow, and Community Thrives

Paula’s Choice, a global skincare leader founded in 1995, empowers individuals to define beauty on their own terms through science-backed products. Our mission comes to life through four core values that guide our actions, decisions, and impact:

Build Trust: We set the standard for skincare, transparency, and shared knowledge.
Be Bold: We lead through innovation and by challenging the status quo.
Act with Kindness: We operate with respect and care—for our customers, colleagues, and the planet.
Create Community: We believe in the power of connection—whether educating customers, supporting each other, or giving back, we grow stronger together.

Our team spans North America, Australia/New Zealand, Europe, and the broader APAC region, collaborating globally to drive innovation. We offer space to thrive—personally, professionally, and through our comprehensive benefits package designed to support your well-being at every stage:

Generous paid time off, including time off to volunteer
Learning and development resources to support personal and professional growth
Wellness benefits like meditation app memberships, product discounts, and free samples of our amazing products
Most roles are fully remote (roles that are required to be at our Seattle HQ can be found in the details section of this job post)
Great location – for roles that are hybrid or fully onsite, we’re in the heart of Seattle’s beautiful International District 
Did we mention we’re a dog-friendly office?

Our culture encourages continuous learning and is fueled by connection, curiosity, and cross-functional collaboration. Whether onsite, remote, or hybrid, we stay connected through shared initiatives that bring our teams together. If you’re inspired by transparency, driven to make an impact, and eager to help foster community—we’d love to have you join us.

How you’ll have an impact at Paula’s Choice

Reporting to the Head of DTC & Marketplace, this role will be responsible for delivering accurate daily, monthly, and quarterly sales forecasts across our owned DTC site and key marketplace partners (Amazon, etc.). By leveraging data-driven insights, media pacing, and inventory alignment, this role ensures sales targets and margin goals are achieved while supporting promotional and product launch strategies across all online channels.

The DTC & Marketplace Commercial Planner plays a critical role in connecting the dots between marketing, merchandising, finance, and operations—driving a unified commercial rhythm that balances growth, efficiency, and customer demand. We are looking for someone who thrives in a fast-paced, high-growth digital environment and is passionate about optimizing performance across a modern omnichannel ecosystem.

As a North America Commercial Planner for DTC and Marketplaces, a typical day might include a mix of the following:

Forecasting & Target Achievement: Build and maintain daily, weekly, and monthly sales forecasts across DTC and marketplaces. Continuously assess performance vs. plan, providing actionable insights, risks, and opportunities to senior leadership.
Omnichannel Planning: Partner with eCommerce and Marketplace teams to develop bottoms-up forecasts informed by traffic, conversion, AOV, promotional lift, and product mix. Incorporate digital campaign performance, media spend pacing, and promotional calendars into revenue projections.
Inventory & Demand Management: Translate sales forecasts into inventory requirements by SKU and platform. Partner with supply chain and merchandising to ensure healthy inventory levels, proactively identifying overstock or out-of-stock risks.
Promotional & Event Planning: Model revenue and margin impact of DTC promotions, membership events, and marketplace deals (e.g., Prime Day, Sephora sales). Evaluate promotional elasticity and optimize depth and cadence for profitability.
New Product Launch Planning: Forecast launch volume and attach rate across DTC and marketplaces, assess cannibalization risk, and provide recommendations for phasing and replenishment.
Performance Analytics: Deliver detailed weekly and monthly reports that highlight revenue performance, channel mix, product category trends, inventory health, and ROI from paid media and promotional activations.
Cross-Functional Collaboration: Partner with Finance to align on forecast inputs and gross-to-net assumptions; with Marketing to model promotional scenarios; and with Analytics to refine forecasting models and reporting accuracy.
S&OP Participation: Serve as a key input into the consensus forecast and S&OP process—providing accurate unit and revenue projections across channels and ensuring full transparency to senior leadership.

The Details:

Location: We are based in Seattle, WA. Local candidates are preferred.
Hours: Typical PST business hours, with some flexibility required.
Physical requirements: Ability to handle long periods of both sitting & screen time.
Travel requirements: Occasional, approximately 4X per year.

What you’ll bring to the table:

5+ years of experience in DTC, eCommerce, or marketplace sales planning, forecasting, or analytics.
Strong analytical and financial acumen with experience translating performance data into actionable business insights.
Proficiency in Excel/Google Sheets and experience with analytics tools such as PowerBI, Looker, or Tableau.
Understanding of eCommerce metrics and drivers (traffic, conversion, AOV, ROAS, etc.) and how they influence sales forecasts.
Experience collaborating cross-functionally with marketing, merchandising, finance, and operations teams.
Proven ability to manage multiple priorities in a fast-paced, results-driven environment.

What can help you really stand out:

Financial acumen with P&L and budget management experience
Robust negotiation skills
Experience in planning in beauty, either with a brand or retailer

Approximate Salary Range Based on Experience and Location:

$115,000 - $130,000 USD/annually

#LI-NG1

Paula’s Choice Skincare determines the pay for positions using local, national, and industry-specific survey data. We evaluate external and internal equity and the cost of labor/prevailing wage index in the relative marketplace for jobs directly comparable to jobs within our company. Our posted salary range is based on national data and may be refined for a candidate's region/town/cost of living.

For new hires, we strive to make competitive offers allowing the new employee room for future growth. The exact base salary is determined by various factors including experience, skills, education, geographic location, and budget. This position is also eligible for participation in the company discretionary bonus plan.

Paula’s Choice Skincare is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information or any other classification protected by Federal, State or Local law. We are committed to create a workplace that is inclusive of all. Where everyone feels empowered to bring their full authentic self to work.

Please note:

At any time, with or without notice, Paula’s Choice reserves the right to add/delete/change the position’s requirements.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at [email protected]. This email is intended for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.

We take your privacy seriously. For details please see our Privacy Notice.

North America Commercial Planner, DTC & Marketplaces

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