Lead and coach a team of Account Executives to optimize and scale new business sales while evolving inbound sales efforts and increasing outbound effectiveness.
We’re looking for a senior, hands-on sales leader to optimize and scale our New Business function. This role is for someone who has seen a SaaS sales motion work, understands what good looks like, and can raise the bar through better execution, coaching, and process discipline.
You’ll lead a team of 3–5 Account Executives, stay close to deals as a player–coach, and help evolve our inbound-led motion while gradually increasing the impact of outbound. The long-term focus of this role is the US market.
Key Responsibilities
Lead and coach a New Business AE team (3–5 people), with a strong focus on performance, consistency, and deal quality.
Drive new logo revenue growth by optimizing existing inbound and outbound sales motions.
Act as a player–coach, remaining actively involved in key deals and deal strategy.
Continuously review, refine, and scale New Business processes (qualification, discovery, forecasting, handover to AM/CS).
Own pipeline health, forecasting accuracy, and conversion rates, using Salesforce as the single source of truth.
Partner closely with Marketing to improve inbound lead quality and conversion.
Work with Sales Leadership to systematize outbound efforts and improve targeting and messaging.
Raise the overall sales bar through coaching, feedback, and best-practice sharing.
Contribute to shaping our US go-to-market execution as the business scales.
Success Metrics
Predictable and growing new logo revenue.
Improved inbound conversion and win rates.
Healthy pipeline coverage and accurate forecasts.
Higher and more consistent performance across the AE team.
Increasing effectiveness of outbound-sourced opportunities.
Strong collaboration with Marketing, AM, and CS teams.
Requirements and Skills
Senior experience in SaaS New Business sales, ideally in a scaling organization.
Proven track record of optimizing and scaling a sales motion rather than building one from zero.
Experience leading, coaching, or managing Account Executives.
Strong commercial judgment and comfort being hands-on in deals.
Deep understanding of SaaS sales mechanics and metrics.
Advanced working knowledge of Salesforce.
Strong people skills and a coaching-oriented leadership style.
Confident, structured communicator with solid negotiation skills.
Willingness to travel up to ~20%, primarily for strategic deals, conferences and team development.
