Mid-Senior B2B Influencer Marketing Manager

AI overview

Develop and execute influencer marketing strategies from the ground up while analyzing performance metrics and building strong industry relationships.
Your day-to-day:
  • Build influencer marketing as a new growth channel from zero: strategy, platforms, processes, execution, and scaling.
  • Identify, outreach, and onboard the right B2B tech influencers (developers, tech educators, engineer YouTubers, dev tool reviewers, automation creators, etc.).
  • Build and maintain relationships with the influencers.
  • Plan and execute influencer marketing campaigns across YouTube, LinkedIn, and other relevant marketing channels.
  • Track channel and partner performance, analyze results, and drive clear insights to improve campaigns.
  • Develop briefs for influencer content (scripts, value props, product angles, messaging guidance) & ensure technical accuracy of influencer content.
  • Spot trends in the developer influencer ecosystem, keep track of competitor activities, and proactively suggest new opportunities.
  • Your skills & experience:
  • 2+ years of experience in influencer marketing targeting B2B or technical audiences.
  • Experience working with creators in tech, developer tools, SaaS, API products, or cloud infrastructure.
  • Ability to build influencer marketing process and tech stack from scratch.
  • Strong ownership mentality, taking initiative and driving outcome.
  • Excellent spoken and written English.
  • Strong analytical skills, ability to measure and optimize campaign performance, draw insights and learnings from campaign performance.

  • Nice to have
  • Understanding of web scraping, proxies, APIs, or developer tools.
  • Experience in other performance marketing or growth roles.

  • Tech Stack
  • AI tools - ChatGPT, Claude, n8n, others
  • Microsoft Excel
  • Market intelligence tools: SemRush, Ahrefs, SimilarWeb, etc.
  • Power BI or other analytics tools
  • Our Salary & Work Benefits Package:
  • Gross salary: 2500 - 4200 EUR/month + bonuses. Keep in mind that we are open to discuss a different salary based on your skills and competencies.
  • To support your professional growth and make you feel taken care of, we’ve put together an expansive benefit package. It covers learning, well-being, celebration, and much more  — learn all about it here.
  • Salary
    €2.500 – €4.200 per month
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