Meta Ads Specialist

Our client is a digital marketing agency specialising in Meta advertising for fitness, coaching, and e-commerce brands. They focus on data-driven strategy, performance-based growth, and delivering meaningful results for clients across Australia.

They are now looking to hire a Meta Ads Specialist who will build, optimise, and analyse Meta ad campaigns across lead generation and e-commerce accounts, ensuring strong performance, accurate tracking, and timely reporting.

Job/Role Responsibilities

• Build and manage Meta ad campaigns for lead generation and e-commerce clients.
• Conduct daily optimisation, monitor performance trends, and implement improvements.
• Update ad creatives as needed (content supplied).
• Analyse campaign data and identify scaling opportunities, performance gaps, and key insights.
• Stay updated on Meta platform changes and best practices.
• Prepare fortnightly and monthly performance reports.

Optional:

• Update content in Canva using existing client templates.
• Schedule social media posts (copy & content provided).

Requirements

• Hands-on experience with Meta Ads Manager (Intermediate–Advanced).
• Strong understanding of key performance metrics: CPL, CPP, CTR, ROAS, Conversion Rate, etc.
• Familiarity with Meta Tracking Tools (Pixel, Events Manager, Aggregated Event Measurement).
• Ability to interpret and explain complex data clearly and simply.
• Confident recommending improvements or pushing back when needed.
• Highly proactive, solutions-focused, and results-driven.
• Experience using Go High Level and Canva is ideal but not essential.

Benefits

• ​Permanent work-from-home set-up
• Dayshift (Australian business hours)
• Part-time job
• HMO
• Annual leave
• 13th-month pay
• With Government Mandated Benefits