OBJECTIVES
Launch and scale new music games profitably through organic and non-organic channels across the globe (US, China, Japan, etc.)
WHAT WILL YOU DO
Manage and run multiple user acquisition campaigns across platforms (Google, Facebook, Applovin, Mintegral, etc.)
Analyze data through (1) market and competitor performance (2) various ad campaign metrics (installs, CPI, CTR, IR, ROI/ROAS), (3) A/B testing creatives, and cross-check (4) revenue and product metrics in order to understand user behaviors, define and execute UA strategy for new games to enter and win the target markets
Work closely with Creative teams to provide UA insights to improve product marketability
Work closely with global vendors/ ad networks to optimize campaigns
Understand and implement each ad networks best practices as well as test new ad networks to expand user inventories
QUALIFICATIONS
1-2 years working experience in Performance Marketing (Google/Facebook/Other Adnetworks) with proven success
Being familiar with using mobile marketing attribution tool (e.g. Appsflyer or Adjust)
In-app marketing experience for driving deeper conversions
Data analysis, Strategic & Tactical planning, Problem solving
Ability to multitask and manage deadlines in a cross-functional team, Stakeholder management
Good communication (English writing and speaking skills)
Possess a creative mindset and an instinct for identifying trends.
Customer-oriented, Innovative, Emotional intelligence
Hunger and humble for learning, sharing, teamwork and self-development
Resilient and adaptable under changes and uncertainties
WILL BE A PLUS
You love music and music-related products
Love to interact with mobile music games/ apps
Prior experience in gaming industry
Being comfortable with data and turning multiple sources of data into insights
Entrepreneurial spirit: comfortable with uncertainties and changes in a fast-paced environment
Fanatic learner: proactive learning and sharing knowledge
WHAT WE OFFER
Fanatic learner: proactive learning and sharing knowledge
Competitive salary and benefit packages, twice-yearly performance bonuses.
Personal learning and well-being budget.
Team-building budget.
Lunch, teatime, monthly team dinner and parking allowance.
Minimum 12 days of paid annual leave, plus 10 days of paid sick leave.
12 days working from home per year.
Annual trips to countries where we achieve the most success (next stop: Japan looking for teammates to go with us).
Opportunity to work on exciting mobile game projects.
Collaborative and supportive team environment.
Continuous learning and growth opportunities.
How To Apply?
Click the button or contact us at mep.talents@mepplatform.com
