As a Media Buyer, you will be responsible for:
- An understanding of the various platform technologies utilized by the agency across disciplines (social, programmatic technologies, video, audio, mobile)
- Managing Associate Buyer(s), helping to ensure flawless execution and exceptional campaign performance
- Partnering with internal teams to understand the client’s marketing goals and nuances in order to effectively manage digital campaigns
- Help identify and suggest new technologies or tactics that can help deliver or exceed client goals
- Understanding strategies, tools, and data that can be leveraged to make campaigns more successful
- Analyzing data on a daily basis to perform ongoing optimizations and identify any shifts in trends
- Leveraging knowledge across platforms to apply learnings from one channel to a another
- Having deep understanding of third-party ad-servers, rich media vendors, and other tracking technologies that can be incorporated into buys
- Contributing to weekly, monthly, and annual reporting needs and insights
- Understands the strategy and implementation of complex campaign set-ups across clients and programs
- Advanced understanding of the supply and data ecosystems and the appropriate application of each within campaigns
- Developing strong relationships with platform technology companies, seeking out new opportunities that could augment client initiatives
- Helping to conduct audits of technology vendors to determine strategic vendors Hill Holliday should partner with
- Leading trafficking across platforms with support from Assistant
- Contributing to improvements in processes, both technical and business
- Maintaining a clear communication channel with internal teams regarding expected deliverables
Desired Experience:
- 2-4 years of experience in a media Buying role, cross-channel experience preferred
- Fluent in MS Excel and Powerpoint usage
- DCM expertise required
- Social & Video platform buying experience required
Valued Behaviors:
Leadership
- Individual contributor with developed leadership skills.
- Able to comfortably shift work priorities when things change
- Proactively seeks out answers and solutions
- Articulate and thoughtful written and verbal communication.
Collaboration
- Experience collaborating positively and effectively with internal or external partners and clients
- Enjoys working with different people who bring new ideas to the table
Accountability for Results
- Takes ownership of projects and deliverables
- Strong contributor to on-time, on-budget quality execution
- Proactively identifies and communicates opportunities to improve work and processes.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
