Overview
Our client is a rapidly growing wellness startup that aims to empower customers to live healthier lives. They're seeking a dynamic, hands-on Marketing Specialist to join their team. As their marketing pioneer, you'll wear multiple hats and help shape the brand's future from the ground up. You'll be responsible for developing and executing comprehensive marketing strategies across all channels. This role offers a unique opportunity to build marketing initiatives from scratch in a fast-paced startup environment.
What You Will Do
Drive digital marketing strategy across all platforms (social media, email, content, SEO)
Manage and grow our social media presence across key platforms
Create and execute email marketing campaigns
Develop and optimize content for our website and blog
Handle performance marketing including PPC campaigns and analytics
Conduct market research and competitor analysis
Manage relationships with external partners and vendors
Track and analyze marketing metrics to optimize performance
What You Will Need
3+ years of marketing experience, preferably in e-commerce or startup environments
Proven track record in digital marketing and social media management
Experience with email marketing platforms and social media tools
Strong analytical skills and data-driven decision-making ability
Excellent written and verbal communication
Startup mindset—thrives in ambiguous, fast-changing environments
Self-starter who takes initiative and works independently
Results-oriented with a growth mindset
Strong time management and prioritization skills
Creative problem-solver who works effectively with limited resources
