Marketing Specialist

About the Company:

ArcSite is the leading mobile sketching and drawing-based takeoff and estimating solution, trusted by designers, field sales teams, technicians, and inspectors. Our intuitive platform empowers users to create professional drawings on any device—without the steep learning curve of traditional CAD software—helping businesses save time, generate quotes faster, and close deals more efficiently.

We’re a remote-first team with a strong sense of community, driven by growth, collaboration, and our core values: start with the customer, constantly improve, take risks, operate with transparency, and own it. At ArcSite, every team member has the opportunity to grow their career while making an impact, shaping the future of design, and living these values in everything we do.

About the Role:

We’re looking for a Marketing Specialist to own and execute ArcSite’s tradeshow strategy and support broader marketing operations initiatives. This role will be responsible for planning, orchestrating, and executing company tradeshows from end to end, ensuring every event runs seamlessly and drives pipeline and brand visibility.

In addition to tradeshow execution, this person will support day-to-day marketing operations—optimizing processes, managing CRM workflows, and helping ensure that our marketing engine runs smoothly and efficiently. If you love building order from chaos, enjoy event planning, and have a knack for systems like HubSpot, this role is for you.

Key Responsibilities:

• Own end-to-end planning and execution of tradeshows and events, including logistics, vendors, staffing, travel, and on-site coordination
• Manage pre- and post-event marketing (invites, reminders, follow-up, lead handoff, and reporting) to ensure strong pipeline impact
• Maintain and optimize marketing systems and day-to-day operations across tools like HubSpot and related platforms
• Support light technical marketing ops, including workflows, automations, integrations, QA, and troubleshooting
• Ensure data hygiene, consistent naming conventions, accurate reporting, and clean lead routing
• Support paid campaign execution by assisting with build, launch, QA, trafficking, UTMs, pacing checks, and reporting
• Identify gaps and inefficiencies in marketing execution and implement process improvements to support scale

Requirements

Must-Haves:

• 3–5+ years in Marketing Operations, RevOps, GTM Operations, Demand Gen, or a similar execution-focused marketing role.
• Proficiency with HubSpot workflows, automations, lists, and lifecycle management.
• Familiarity with modern marketing tools (Intercom, Mixpanel, GA4, ZoomInfo, SmartReach, paid ad platforms).
• Experience planning or executing tradeshows, field events, or B2B events.
• Strong project management skills with an ability to manage multiple workstreams.
• High attention to detail, comfort with documentation, and a process-driven approach.
• Ability to balance hands-on execution with cross-functional coordination.
  

Nice-to-Haves:

• Experience in SaaS or high-growth startups.
• Exposure to enterprise GTM motions, direct mail, or multi-channel outreach workflows.
• Ability to support basic integration troubleshooting or light technical implementations.
• Experience supporting paid acquisition programs or working alongside performance marketers.
• Understanding of contractor, construction, or home-service industries.

Benefits

• Fully remote

• Unlimited PTO
• Medical, dental, and vision insurance
• 401K match
• $75 monthly wellness stipend

Why You’ll Love Working Here:

• High impact and ownership across a wide range of GTM initiatives.
• Opportunity to shape and scale the operational foundation of the marketing team.
• A collaborative environment where execution, problem-solving, and innovation matter.
• Clear paths for career advancement into senior GTM operations, RevOps, or marketing leadership roles.

• Competitive compensation and benefits, with a people-first culture.
  

ArcSite is an equal opportunity employer and fosters an inclusive environment. We do not discriminate based on gender, race, ethnicity, orientation, creed, or other traits. We welcome people from diverse backgrounds and perspectives to apply to our positions.