Marketing Specialist - APAC

Exotec is at the forefront of technological excellence, redefining the relationship between humans and robots.
Our solutions are contributing to the success of some of the largest brands in retail and e-Commerce by revolutionizing the way they fulfill their orders to the end consumers, all while mitigating labor constraints and increasing workplace safety.

Through the unification of artificial intelligence and high-performance hardware, our robotic solutions are now deployed across the globe and our exponential growth has led us to become the first industrial unicorn in France.

Working at Exotec is an exciting opportunity to give purpose to your skills. Learn and grow with over 1000 ExoPeople around the world to help turn your ideas into a reality.

The robotics revolution is just the beginning at Exotec. Will you be part of it?

About the Role

As part of Exotec’s Marketing Team, you will play a central role in implementing our editorial and digital marketing strategy to strengthen brand awareness, support business objectives, and drive engagement across all digital channels. You’ll collaborate cross-functionally to create and distribute impactful content that resonates with our audience and reflects Exotec’s innovative spirit. 

What You Will Be Doing

Editorial Strategy & Content Creation

• Support and apply Exotec’s editorial strategy aligned with short- and long-term marketing objectives.
• Create and distribute compelling content: blog posts, videos, ebooks, email campaigns, brochures, social media posts, case studies, and customer testimonials.
• Develop scripts for interviews, short videos, and multimedia projects for internal and external audiences.
• Monitor industry trends and propose fresh, relevant content ideas tailored to the Japanese market.

Digital Campaign Management

• Monitor and optimize digital marketing campaigns throughout all stages of the project lifecycle.
• Analyze and manage digital acquisition channels such as Google Ads and social media advertising.
• Conduct keyword and SEO research to identify client needs and optimize content performance.

Social Media & Community Management

• Manage and grow Exotec’s online community across social media platforms.
• Develop tailored content for each platform to increase engagement and brand visibility.
• Animate and engage the community through regular updates, interactions, and campaigns.

Performance Tracking & Reporting

• Maintain and oversee the editorial calendar and ensure timely delivery of marketing initiatives.
• Consolidate performance data from campaigns and content efforts, providing actionable insights and reports to management.

Cross-functional Collaboration

• Work closely with internal teams (design, product, sales, HR, etc.) to ensure consistent and high-quality content.
• Support the development and implementation of an effective content marketing strategy across departments.

Requirements

• 3+ years of experience in content creation or editorial management.
• Strong writing and storytelling skills, with attention to tone and brand voice.
• Fluent in Japanese and English (additional languages are a plus).
• Highly organized, creative, and data-driven, with a collaborative mindset.

Skills That Will Help You Shine

• Bachelor’s degree in Marketing, Communication, Journalism, or a related field.
• Knowledge of SEO, analytics tools (Google Analytics, SEMrush, etc.), and content management systems.
• Experience managing paid digital campaigns (Google Ads, LinkedIn Ads, Meta Ads).

If you don’t meet every requirement but feel you have relevant skills or experience, we encourage you to apply. We value diverse perspectives and believe great talent comes from many paths.

Benefits

• Stock option plan and company performance based bonus
• 20 days of vacation
• Health insurance
• Company defined contribution pension plan
• Numerous training and development opportunities

If interested, please submit your CV in English for further review by our global Talent Acquisition team.

Exotec is an equal opportunity employer and all applicants will be considered without regard to race, religion, color, sex, gender, sexual orientation, pregnancy, age, national origin, ancestry, physical or mental disability, medical condition, military or veteran status, genetic information, marital status, ethnicity, or any other protected classification, in accordance with applicable federal, state, and local laws. We provide an inclusive work environment that respects all differences.