Marketing & SDR Operations Manager

AI overview

Own and elevate the operational backbone of Marketing, SDR, and Demand Gen functions, focusing on optimizing key workflows and driving actionable insights.

About Hightouch

Hightouch is the modern AI platform for marketing and growth teams. Our AI agents reimagine marketing workflows, allowing marketers to create content, plan campaigns, and execute strategies with transformational velocity and performance.

Hightouch is a rare company built on the intersection of two fundamental technological shifts: advances in LLMs and agentic AI, and the creation and rapid adoption of cloud data warehouses like Snowflake and Databricks. Building on these tailwinds, we’ve become a leader in AI marketing and partner with industry leaders like Domino’s, Chime, Spotify, Ramp, Whoop, Grammarly, and over 1000 others.

Our team focuses on making a meaningful impact for our customers. We approach challenges with first-principles thinking, move quickly and efficiently, and treat each other with compassion and kindness. We look for team members who are strong communicators, have a growth mindset, and are motivated and persistent in achieving our goals.

About The Role

We're looking for a Marketing Operations Manager to own and elevate the operational backbone of our Marketing, SDR, and Demand Gen functions. This role sits at the intersection of our SDR, Field Marketing, Demand Gen, PMM, and ABM teams ensuring the systems, workflows, and data that power these teams are running smoothly and continuously improving.

This is a high-impact, hands-on role. Many of the workflows you'll own already exist in some form, but need sharper execution, better tooling, and a dedicated operator to take them to the next level. You'll be the go-to person for troubleshooting, optimizing, and scaling the processes that connect marketing activity to pipeline and revenue.

What You'll Do

  • Own SDR & Marketing reporting and performance analytics, building on existing foundations to deliver more actionable insights.
  • Troubleshoot and maintain key SDR workflows across prospecting, sequencing, and lead follow-up.
  • Manage event lead uploads and post-event data processing, reducing the coordination burden between Field Marketing and Demand Gen.
  • Own lead routing & scoring logic and continuously refine rules to ensure fast, accurate distribution to the right reps.
  • Build and optimize enrichment and outreach workflows in Clay to automate prospecting, lead scoring, and account research.
  • Identify and execute process improvement opportunities across SDR, Demand Gen, and ABM programs. 

Who You Are

  • 4-6+ years of experience in Marketing Operations, Revenue Operations, or a related GTM Ops role, ideally at a B2B SaaS company.
  • Strong working knowledge of marketing automation platforms (e.g., HubSpot, Marketo) , CRM systems (Salesforce preferred), and Clay. 
  • Hands-on experience with lead routing, lead scoring, campaign attribution, and list management.
  • Comfortable working across multiple stakeholders (SDR, Demand Gen, Field Marketing, PMM) and juggling competing priorities.
  • Detail-oriented and process-driven, with a bias toward building repeatable, scalable workflows.
  • Strong analytical skills — you're comfortable pulling data, building reports, and translating findings into recommendations.
  • Self-starter mentality; you see gaps and fix them without waiting to be asked.

Nice To Have

  • Experience with Hightouch, Outreach/Salesloft, 6sense, or similar ABM and sales engagement tools.
  • Familiarity with data warehouses (Snowflake, BigQuery, Databricks) and how they connect to marketing systems.
  • Experience or strong interest in application of AI into marketing/sdr operations. 
  • Previous experience supporting SDR teams directly.
  • Exposure to event operations and field marketing workflows.

 

The salary range for this position is $160,000-$190,000 per year, which is location independent in accordance with our remote-first policy. We also offer meaningful equity compensation in the form of ISO options, and offer early exercise and a 10 year post-termination exercise window.

Sync your data directly from your warehouse to 125+ destinations. No complex CDPs, manual CSV uploads, or messy integrations.

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Salary
$160,000 – $190,000 per year
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