This execution-focused role ensures seamless coordination in marketing initiatives while maintaining visibility and alignment throughout project lifecycles.
Support intake and execution of marketing requests once priorities are confirmed.
Coordinate marketing-related tasks across campaigns, events, and cross-functional initiatives.
Build and maintain task lists, timelines, calendars, and delivery boards to ensure real-time visibility.
Track dependencies across creative, messaging, and channel execution.
Proactively follow up on action items to keep work moving quickly and predictably.
Ensure deliverables are complete, accurate, and ready for launch.
Flag duplicate or overlapping work to prevent rework and wasted effort.
Escalate blockers and readiness gaps with context and recommendations.
Pause or return work that is not execution-ready due to unclear goals, missing inputs, or undefined success metrics.
Perform detailed QA on emails, landing pages, ads, and other marketing assets.
Validate links, copy accuracy, formatting, approvals, and handoffs.
Identify missing inputs, unclear messaging, asset gaps, or execution risks early.
Act as an early warning system for launch risk by maintaining close proximity to creative and channel-level details.
Confirm all requirements, approvals, and dependencies are fully met prior to launch.
Serve as a key coordination point between Marketing, Creative, Development, and other departments.
Schedule and support kickoffs and recurring check-ins as needed.
Provide clear, concise status updates to marketing stakeholders.
Coordinate handoffs between creatives, marketers, and channel owners.
Escalate execution risks promptly to the Manager of Digital Marketing.
Maintain clean, accurate, and current project documentation.
Own and maintain the execution workflows the Marketing team relies on (intake, reviews, approvals, handoffs, launches).
Identify inefficient, unclear, or broken processes that create bottlenecks or rework.
Propose and implement execution-focused improvements to increase speed, clarity, and predictability.
Test, document, and roll out updated workflows in partnership with Marketing leadership.
Simplify or retire processes that no longer serve the team’s needs.
To ensure clarity of scope and strong collaboration, this role focuses on execution excellence and partners closely with Marketing Leadership and the PMO, who lead:
Final strategy and campaign planning decisions
Priority setting and tradeoff decisions
Arbitration when stakeholder priorities conflict
Cross-functional sequencing across teams at a portfolio level
Program and portfolio ownership
Marketing Leadership and the PMO provide the strategic direction and prioritization framework. This role strengthens execution discipline within that framework ensuring initiatives are delivered with clarity, alignment, and operational rigor.
Marketing initiatives ship on time with fewer last-minute surprises.
Execution risks and detail gaps are identified early — not at launch.
Follow-ups happen proactively without reminders from leadership.
Launch-readiness issues decrease over time.
Creative and marketing teams spend less time managing logistics and chasing updates.
Requests are returned for clarification early rather than being reworked late.
Creative and marketing partners feel supported and accelerated — not slowed down.
PMs and Marketing leadership are not pulled into day-to-day execution coordination.
Speed and agility increase without sacrificing quality or clarity.
Strong attention to detail with the ability to catch gaps before they become launch issues.
Comfort working deeply embedded within a marketing team’s day-to-day execution.
Proactive follow-through — you do not wait to be reminded.
Ability to manage multiple moving pieces without losing clarity or speed.
Clear, concise communication skills across creatives, marketers, and stakeholders.
Confidence to return incomplete requests and escalate execution risks with context.
Process-oriented mindset with a bias toward simplification and efficiency.
2-5 years of experience in marketing operations, or execution support roles
Strong attention to detail and organizational skills
Proven ability to manage multiple tasks simultaneously
Comfort working with clear priorities and deadlines
Experience with project tracking tools (ClickUp, Asana, Monday, etc.)
HighLevel is an all-in-one white-label sales and marketing platform that empowers marketing agencies, entrepreneurs, and businesses to enhance their digital presence and drive growth. With a suite of robust tools designed to capture, nurture, and convert leads, HighLevel supports a diverse community of over 2 million clients across various industries.
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