Marketing Operations Specialist

AI overview

Execute targeted marketing automation campaigns and build retention strategies, enhancing customer engagement and technical marketing projects within a dynamic digital marketplace.

Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.

Xometry is currently seeking a highly-motivated, data-driven, and experienced Marketing Operations Specialist with a desire to join our team. This person will be responsible for executing targeted marketing automation and email campaigns, building and testing various promotions of the Xometry manufacturing on demand platform, developing ABM and retention-based tactics for key companies, and working on technical marketing projects. This position will report directly to the Sr.  Marketing Operations Manager.
 
Responsibilities Include:

  • Leverage marketing automation tools to automate transactional, promotional, and informational content strategies that maximize customer activation, retention, and referrals
  • Support day-to-day operations of our creative email marketing campaigns with highly-technical content, including email building, deployment, list segmentation, and customer churn mitigation
  • Measure, analyze, and present campaign performance focusing on KPIs such as open rates, CTRs, conversion rates
  • Ensure high levels of data hygiene and integrity of customer and contact lists in multiple databases
  • Work closely with the Marketing Operations Technical Specialist to pipe key data streams to our CRMs, work on integration projects, and troubleshoot data
  • Develop and manage an integrated framework for onboarding new B2B customers, driving repeat business, and increase referrals and maintain comprehensive documentation of our processes
  • Work across the organization (Sales, Product, Data Science, Operations, Development, CS, etc.) to continuously improve the customer journey
     
    Qualifications:
  • Bachelor’s degree in Marketing, Technology, Business, or related field
  • 2+ years of digital marketing experience with user segmentation, email marketing programs, in a high-growth, high-tech environment
  • Results-driven with a keen focus on metrics. Strong analytical skills, including the ability to identify and solve ambiguous problems
  • Proven experience leveraging HubSpot to create automated nurture campaigns, email campaign development, and manage segmented buyer journeys through workflows
  • Experience working with marketing automation, CRM, and other customer-data platforms (Hubspot, Iterable, Salesforce, Segment, Tealium, Workato, Marketo, Eloqua, Qualtrics, SurveyMonkey, Zapier, Google Analytics, Google Tag Manager, Ambassador, etc.)
  • Strong attention to detail is a must
  • Experience with reporting tools (e.g. Looker, Amplitude, Tableau, GA)
  • Understanding and working knowledge of HTML and CSS
  • Working knowledge of SQL or other code-based languages is a plus
  • Excellent verbal/written communication English skills
  • Demonstrated ability to define/undertake work assignments with minimal supervision
  • History of teamwork and willingness to roll up one’s sleeves to get the job done
  • Solid project management skills, with the ability to organize and prioritize (Familiarity with JIRA, Asana, or Trello is a plus)

#LI-Remote

Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

Driven by Artificial Intelligence, Xometry [pronounced with a /z/ ] is empowering our customers to build parts that are critical components in next-generation industries from spacecraft and electric vehicles to medical devices and robotics. Our digital marketplace and suite of cloud-based solutions are enabling the long tail of the internet to finally reach the thousands of small- and medium-sized manufacturers in the United States and around the world. Xometry is a two sided, AI enabled marketplace connecting businesses with optimal manufacturing solutions. Customers ranging from startups to Fortune 100 companies can simply go to Xometry.com, upload a 3D CAD file of a part they need manufactured and receive an instant-quote with the cost and time to make and ship the part. Orders can be checked out right then and there in less than 10 minutes without having to interface with any manufacturer. This technology is unprecedented in an industry where, traditionally, you would reach out and request quotes from several manufacturers taking days if not weeks to get your parts ordered.   Here at Xometry, we are a leading company in On Demand Manufacturing. We are in a hyper-growth phase, with a manufacturing platform that is loved and used by customers around the world.  If you're dedicated and ambitious, Xometry is an excellent place to grow your career.

View all jobs
Ace your job interview

Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.

Marketing Operations Specialist Q&A's
Report this job
Apply for this job