Marketing Operations Manager

AI overview

Drive operational efficiency across multi-brand marketing by managing HubSpot systems, conducting audits, and implementing data-driven solutions to support growth.
Chartbeat Inc. is the parent company of Chartbeat, Tubular Labs, FatTail, and Lineup Systems. Together, we’re shaping the future of media strategy and revenue. Trusted by the world's top media brands, Chartbeat, Inc. combines analytics that power smarter audience strategies with revenue solutions that simplify ad operations and accelerate monetization.

Our mission is to help customers grow valuable media brands with their content. Join our diverse group of focused, hardworking professionals who are passionate about doing work that’s challenging and fun — and who strive to maintain a healthy work/life balance.

About the Role

We are seeking a highly analytical, systems-oriented Marketing Operations Manager to drive efficiency, scalability, and performance across our multi-brand marketing organization. This role sits at the center of our marketing engine, owning and optimizing our marketing technology stack with a strong focus on HubSpot. While ensuring seamless data flow, lead management, reporting accuracy, and cross-functional alignment. 

You will oversee the configuration and optimization of multiple HubSpot instances across brands, troubleshooting issues, refining existing processes, and building new automated workflows that improve lead scoring, segmentation, and campaign performance, and implement best practices for capturing data, reporting, and analytics. You’ll conduct ongoing audits of systems and processes, introduce scalable automation (including within Monday.com), and serve as the subject matter expert for marketing. 

Key Responsibilities

  • Oversee and optimize the marketing technology stack (with a strong focus on HubSpot), ensuring systems are integrated and effective.
  • Lead the configuration and optimization of two HubSpot instances with two brands in each instance, both trouble-shooting issues and refining existing processes and building out net new ones. 
  • Develop and implement best practices for lead management, scoring, segmentation, and nurturing, creating automated workflows that support campaign success and drive customer acquisition.
  • Conduct regular audits of marketing operations processes and technologies, identifying areas for improvement and implementing scalable solutions to support growth.
  • Manage data integrity and ensure accurate data collection via forms, developing robust reporting and analytics capabilities to support data-driven decision-making across the organization.
  • Collaborate with cross-functional teams to align marketing operations with broader company objectives and other operations teams (revenue, product, customer experience etc.) to ensure our systems work seamlessly.
  • Serve as the subject matter expert on marketing technology, providing training and support to team members on best practices for using tools effectively and maximizing marketing impact.
  • Manage the Marketing’s team Monday.com instance by creating automation that enhances the team’s project management capabilities.
  • Monitor and report on key marketing performance metrics (e.g., MQLs, conversion rates, ROI), delivering actionable insights and recommendations to improve marketing effectiveness.

Qualifications

    • Bachelor’s degree in Marketing, Business, Information Systems, or a related field.
    • 5-7 years of experience in a marketing operations role, ideally within a SaaS or technology environment.
    • Located in EST preferred as this role collaborates with teams in Europe and across the US.
    • Strong expertise in HubSpot is required, including experience with integration, automation, and lead management workflows.
    • Proven track record of both standing up Hubspot Marketing Hub instances from scratch (e.g. setting lifecycle stages), as well as refining existing systems.
    • Experience with Salesforce (particularly the interaction with Hubspot) and other B2B SaaS tools is a plus.
    • Proficiency in marketing analytics and reporting, with a track record of using data to drive performance improvements. Excel skills are a big plus.
    • Experience implementing and optimizing marketing automation processes to support lead generation and nurture strategies.
    • Exceptional project management skills, with the ability to prioritize and execute multiple initiatives simultaneously. Experience with monday.com is appreciated.
    • Strong analytical and problem-solving skills, with a passion for operational efficiency and data accuracy.
    • Excellent communication and collaboration skills, with the ability to work effectively across departments and with diverse stakeholders.

Benefits

  • Comprehensive Health, Dental, and Vision Insurance
  • 401K with company match (100% of the first 3% and 50% of the next 2%)                    
  • Fully Paid Parental Leave - 18 weeks for birthing parents, 12 weeks for non-birthing parents
  • Phone and internet stipend
  • Wellness, learning, and coworking reimbursements
  • Flexible work hours
  • Unlimited PTO
  • 11 paid holidays and December holiday closure
  • Annual In-Person Event
  • The compensation range for this position is $125,000 - $150,000 
Diversity, Equity, and Inclusion Statement  
At Chartbeat we strive to create and continually grow as a company where all employees are able to be their authentic selves.  We are committed to recruiting, hiring, and retaining employees from different backgrounds, viewpoints, and experiences. Our strength is our diversity and we are dedicated to continuously reflect upon, and evolve our efforts to maintain  a diverse, equitable and inclusive ecosystem.
 
Equal Opportunity Employment Statement 
Chartbeat is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.
 
Chartbeat's CCPA disclosure notice can be found here.

Perks & Benefits Extracted with AI

  • Flexible Work Hours: Flexible work hours
  • Health Insurance: Comprehensive Health, Dental, and Vision Insurance
  • Home Office Stipend: Phone and internet stipend
  • Annual company event: Annual In-Person Event
  • Paid Parental Leave: Fully Paid Parental Leave - 18 weeks for birthing parents, 12 weeks for non-birthing parents
  • Paid Time Off: Unlimited PTO
  • Wellness Stipend: Wellness, learning, and coworking reimbursements

Tubular and Lineup have partnered with Chartbeat to help you grow reach and revenue for your content.    Chartbeat’s (www.chartbeat.com) mission is to help content creators around the world better connect with their audiences.    In 2023, Chartbeat joined forces with Tubular, the leader in global social video intelligence and measurement, and Lineup Systems, the leading global provider of media sales technology. Together, we’re expanding the ecosystem of insights we provide to enterprise content creators who are developing audiences and revenue streams across channels. We now serve more than 1,000 brands globally, including The New York Times, the BBC, ESPN, Gannett, Vox, BuzzFeed, Paramount, WB, Mediahuis, Hearst, McClatchy, and GQ.    You'll be joining a diverse group of focused, hard-working, people who are passionate about doing work that's challenging and fun—and who strive to maintain a healthy work/life balance.

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Salary
$125,000 – $150,000 per year
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