Marketing Operations Engineer

We’re looking for a Marketing Operations Engineer to help us build smarter, faster, and more scalable ways of working across marketing.

This role sits within Marketing Operations and reports into our Senior Manager of Marketing Operations, who owns strategy, planning, and prioritization. Your job is to execute, automate, and innovate—turning ideas into systems, workflows, and solutions that actually ship.

You’ll work closely with the marketing campaigns team and business development team to operationalize campaigns, maintain marketing systems, and continuously improve how work gets done across the organization.

If you love solving messy problems, experimenting with tools, and figuring out how AI and automation can eliminate manual work, this role is for you.

You don’t need to be a software engineer—but you do need to enjoy building systems and improving processes.

Responsibilities: 

• Design, build, and maintain marketing automation workflows, particularly within HubSpot

• Support execution of marketing campaigns and operational processes including email builds, list creation, workflow setup, attribution tagging, and QA

• Identify manual or repetitive processes and automate them using AI, integrations, and workflow tools

• Partner with the Senior Manager of Marketing Ops to translate marketing strategy into scalable systems and operational processes

• Own day-to-day execution in marketing ops tools (CRM, marketing automation platforms, enrichment tools, reporting tools, orchestration tools)

• Experiment with AI tools and automation workflows to improve speed, quality, and operational efficiency

• Troubleshoot issues across marketing systems, data flows, and workflows—and resolve them

• Help connect systems using integrations, APIs, or webhooks when needed

• Create lightweight documentation so workflows and systems can scale beyond you

• Continuously look for opportunities to make marketing operations more reliable, scalable, and efficient

What Success Looks Like:

• Manual processes are replaced with automated workflows

• Marketing campaigns launch smoothly with reliable systems and processes

• Teams spend less time doing operational busywork

• Marketing systems are stable, well-structured, and easy for teams to use

• AI and automation are embedded into daily workflows—not just discussed

Required Qualifications:

• 0–3 years of experience in marketing operations, revenue operations, marketing technology, analytics, or a related role

• Hands-on experience working with marketing or CRM systems

• A strong builder mindset and natural curiosity for how systems work

• Comfort experimenting with new tools—even if you’re figuring them out as you go

• Interest in AI-powered workflows and automation

• Ability to take direction and independently execute operational work

• Strong problem-solving skills and the ability to troubleshoot system issues

• Clear communicator who can explain what they built and why

• Ability to discern tactics from strategy and guide peers toward effective operational solutions

Preferred Qualifications (Nice to Have):

• Experience with tools like HubSpot, Salesforce, Zapier, Workato, Segment, LeanData, ZoomInfo, or similar

• Experience building or experimenting with AI-powered workflows

• Familiarity with APIs, webhooks, or system integrations

• Experience supporting demand generation, lifecycle marketing, or growth teams

• Experience working in agency environments where multiple systems and processes are managed

Why This Role Is Different:

• You won’t be asked to “own the strategy” before you’re ready—that’s covered

• You will be trusted to experiment, build, and ship

• You’ll have air cover from a senior leader who understands marketing operations deeply

• You’ll help define what modern marketing operations looks like, not just maintain it

• You’ll have room to experiment with AI and automation to eliminate manual work

Nextiva DNA (Core Competencies)

Nextiva’s most successful team members share common traits and behaviors:

• Drives Results: Action-oriented problem solvers who quickly bring clarity and simplicity to ambiguity, challenge the status quo, and lead meaningful change; celebrating wins to fuel momentum. They act swiftly and pragmatically, learning and improving as they go.
• Critical Thinker: Data-driven, forward-thinking individuals who identify key drivers, anticipate risks, and deliver clear recommendations. They confidently leverage AI and automation to reduce friction, improve decision-making, and focus on higher-value work.
• Right Attitude: Collaborative, competitive, and resilient team players who jump in to solve tough problems, learn from setbacks, and foster a culture of service, respect, and care for customers and teammates.

Total Rewards 

Our Total Rewards offerings are designed to allow Nexties to take care of themselves and their families so they can be their best, in and out of the office. 

Our compensation packages are tailored to each role and candidate's qualifications. We consider a wide range of factors, including skills, experience, training, and certifications, when determining compensation. We aim to offer competitive salaries or wages that reflect the value you bring to our team. Depending on the position, compensation may include base salary and/or hourly wages, incentives, or bonuses. 

• Health 🍏 - Multiple health plan options to suit your needs, including medical, dental, vision, and telemedicine coverage 
• Insurance 💼 - Life, disability, and supplemental indemnity plans 
• Work-Life Balance ⚖️ - Flexible Time Off (FTO) for salaried employees, PTO for hourly employees, Paid Sick Time (PST), paid parental bonding leave, and paid holidays 
• Financial Security 💰 - 401(k) with company match, Health Savings Accounts with company contributions, Dependent Care FSA 
• Wellness 🤸‍ - Employee Assistance Program and comprehensive wellness initiatives 
• Growth 🌱 - Access to ongoing learning and development opportunities and career advancement 

At Nextiva, we're committed to supporting our employees' health, well-being, and professional growth. Join us and build a rewarding career!  

Nextiva is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Nextiva participates in the E-Verify Program where and as required by law. For additional information about E-Verify visit USCIS. 

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