Marketing Operations & AI Lead, Bridge

Who we are

About Bridge

We’re creating an entirely new payments platform, built with stablecoins, to simplify global money movement. Bridge enables faster, cheaper payments and borderless access to dollars via stablecoins. Through our APIs, businesses can send and receive funds across borders faster / cheaper vs. SWIFT and other fiat-only rails. Our virtual accounts enable international consumers and businesses to easily access, store and spend US dollars. Our payouts infrastructure enables platforms to disburse USD to anyone globally. We believe many trillions of dollars will move and settle through stablecoin payment rails. Bridge is pulling this future forward.

We have a small team of people who have previously built financial infrastructure at some of the world’s leading companies (Coinbase, Stripe, Square, Brex, Upstart, DoorDash, Airbnb) and each and every one of them chose Bridge because they fundamentally believe that stablecoins will be a critical piece of financial infrastructure that allows for the improvement of global money movement.

About the role

Bridge is hiring a Marketing Operations Lead in either SF (preferred) or NYC to build, scale, and own the engine behind pipeline creation. You’ll architect automations, wire together systems, and turn messy growth problems into clean, scalable workflows. You’ll work cross-functionally across Marketing, Sales, and RevOps to make sure leads and pipeline move fast, cleanly, and without friction.

We’re an AI-first, data-obsessed marketing team. This role is not about keeping the lights on – it’s about building the machine. You’ll join a high-velocity team that values urgency, precision, and doing the work that actually moves pipeline.

Who you are

• You thrive in fast-moving, ambiguous environments and don’t wait for perfect direction
• You love building from scratch – and you’ve done it before
• You’re comfortable juggling multiple priorities and making smart tradeoffs on the fly
• You’re genuinely obsessed with AI and constantly looking for ways to apply it to GTM systems and workflows
• You communicate clearly, move stakeholders forward, and don’t let alignment become a blocker
• You’re a sharp problem-solver who understands how people behave – and how systems should respond to that behavior
• You trust data, sweat the details, and know how to diagnose and fix issues using the numbers

What you’ll do

Own Marketing Operations

• Lead Marketing Operations end-to-end and act as a strategic partner to Marketing and Sales leadership
• Make sure pipeline creation (from lead through to qualified opportunities and closed won) actually works – and scales

Build & run the stack

• Own the marketing tech stack: evaluation, implementation, integration, and ongoing optimization
• Connect core Marketing and Sales systems with the tools that make us faster and smarter
• Ship fast fixes when needed, while designing long-term solutions that don’t break at scale

Run campaign operations

• Be the go-to owner for demand gen campaign operations and new launches
• Partner with global marketing and sales teams to design campaigns that execute cleanly
• Build and manage forms, emails, landing pages, and campaign infrastructure
• Own email deliverability, list hygiene, and privacy compliance
• Keep lead and contact data clean, usable, and trustworthy
• Support attribution, tagging, and database management
• Continuously improve lead and account scoring, routing, and nurturing so the right leads get to Sales at the right time

Measure what matters

• Own reporting and analytics for marketing programs and pipeline performance
• Run regular live review sessions to drive investment decisions and priorities
• Build dashboards that clearly show what’s working, what’s not, and what to do next
• Define measurement standards across inbound, outbound, channels, and lead sources
• Use business analytics to run deep-dives on conversion trends and funnel optimization
• Evolve attribution models to optimize for speed, efficiency, and ROI

What we’re looking for

• 5–7 years in Marketing Operations
• 5+ years at B2B SaaS growth companies
• Sales-led growth experience required
• Product-led growth experience a plus
• Hands-on experience building and scaling modern marketing tooling, including:
• HubSpot (required)
• Clay (required)
• Unify or similar AI-driven outbound/email tools
• Workflow tools like Retool
• Paid media platforms (Google, LinkedIn, etc.)
• Experience with BI tools like Looker is a bonus