Marketing Motion Designer

AI overview

Create high-impact visual content for leading platforms, driving engagement and conversions through innovative design and data-driven strategies.

Who Are We?

We are Welltech — a global company with Ukrainian roots and a powerful mission: to move everybody to start and stay well for life. Today 25.5 million users have trusted Welltech to help them build healthy habits — a testament to the real value our innovative, engaging wellness solutions deliver every day. 🌍

With five hubs across Cyprus, Ukraine, Poland, Spain and the UK and a diverse, remote-friendly team of 700+ professionals, we continue to scale rapidly. Our innovative apps — Muscle Booster, Yoga-Go and WalkFit — empower millions to transform their lifestyles and unlock their personal wellness journeys.

Welltech is where your impact becomes real. And our values clearly attest to that: we grow together, we drive results, we lead by example and we are well-makers.

In the world of performance marketing, we know that a split second makes the difference between a scroll-past and a conversion. We are looking for a Performance-Driven Motion Designer who understands that great design isn't just "pretty"—it’s a catalyst for growth.

What We're Looking For

You will be a key player in our Creative Production team, sitting at the intersection of data and art. You won't just be "making videos"; you will be engineering high-impact visual assets for Facebook, TikTok, and Google that stop the scroll and drive results.

The ideal candidate thinks like a marketer and designs like an artist. You understand the psychology of a "hook," the importance of a clear CTA, and how to iterate based on performance metrics.

Key Responsibilities:

  • Direct-Response Design: Create high-converting motion content for Facebook, Google, and TikTok, prioritizing the first 3 seconds to maximize engagement.

  • Iterative Evolution: Analyze creative performance data alongside the marketing team to "double down" on winning concepts and pivot away from low performers.

  • Visual Storytelling & VFX: Design high-energy transitions, dynamic typography, and compositing sequences that feel native to social platforms while staying on-brand.

  • Strategic Collaboration: Partner with Video Producers and Growth Managers to brainstorm concepts that align with specific KPIs (CPI, ROAS, LTV).

  • Creative Mentorship: Actively participate in design reviews, providing and receiving feedback to elevate the team’s conversion-centric design thinking.

  • Trend Arbitrage: Stay ahead of social media trends and platform-specific aesthetics (UGC-style, high-spec 3D, etc.) to keep our brands relevant.

Required Skills:

  • The "Design-First" Mindset: A portfolio that proves you are a top-tier graphic designer who happens to be a master of motion (strong grasp of typography, hierarchy, and color).

  • Platform Expertise: Deep understanding of the technical and psychological nuances of TikTok, Meta, and YouTube ad formats.

  • Technical Stack: Mastery of After Effects and Premiere Pro.

  • Figma Fluency: Experience using Figma as a primary collaborative tool.

  • Performance Literacy: Ability to articulate why a creative decision was made in the context of business goals and user behavior.

  • Communication: Fluent English with the ability to pitch creative ideas clearly and concisely.

Nice to Have:

  • AI Integration: Proficiency in AI-driven workflows (Midjourney, Runway, Sora, etc.) to speed up ideation and production.

  • Automation Mastery: Skill with expressions, MOGRTs, and Essential Graphics to streamline high-volume creative testing.

Candidate Journey

⭕️ Recruiter call --> ⭕️ Meet the Hiring Manager --> ⭕️ Test Task --> ⭕️ Panel Presentation

✨ Why You’ll Love Welltech:

  • Scale Your Impact: Your work will be seen by millions and directly influence the growth of world-class wellness products.

  • Data-Driven Culture: We don't guess; we test. You’ll have the resources to see exactly how your designs perform.

  • Growth Together: Join a team of 700+ professionals where personal evolution is part of the KPI.

Check out our products:

Muscle Booster | Yoga-Go | WalkFit

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