About us
As one of Europe's preeminent greentech start-ups, Otovo is determined to make our
dream of bringing solar energy to every home a reality.
Otovo provides solar panels and other sustainable energy technologies like batteries,
electrical vehicle chargers and heat pumps to homeowners, and we use software
and technology to make solar energy easy, affordable, and available everywhere.
We make solar easy by providing tailored offers to customers visiting our website and entering their address. With our unique technology at the core of our business, we make tailored offers to all customers via home visits and well as through our website and on the phone
We make solar affordable by providing a platform where installers compete on price and quality to get assignments. We also offer to homeowners an opportunity to rent the solar solution for a low monthly payment, delivering electricity bill savings straight away
We make solar available everywhere through our presence in many European markets
We need your help
We seek a collaborative, passionate and versatile Marketing Manager responsible for the Portuguese and Spanish markets to join our Madrid-based European Marketing team. In this role you will serve as the voice of the local customer and the focal point of planning and execution of Otovo’s local marketing activities. You will partner intensively with central marketing channel teams and with the local sales teams. You will be a part of a dynamic, ambitious and international/multilingual European Marketing & Partnerships team that is comprised of channel teams such as Performance Marketing, Partnerships, and Integrated Marketing (Content Studio, SEO, CRM) as well as other Marketing Managers with regional or country responsibilities.
Your responsibilities will include:
Be the source & voice of market knowledge (competition, regulation) & local customer insights for your markets
Maintain a holistic view of the markets’ leads targets & leads sources mix, advise/engage with central channels on a healthy quantum & mix of leads
Locally execute/adapt global awareness-driving activities
Opportunistically ideate/pitch/execute local awareness activities or events
Collaborate with local Sales to drive higher conversion rates: devise and communicate impactful promos, optimise sales communications
With central marketing teams co-create local marketing content relevant for the business, incl. customer testimonials and SEO-driving content
In collaboration with Partnerships leverage our B2B relationships to drive greater awareness, more leads and sales
Create newsletters and marketing emails, leveraging central templates & HubSpot expertise
Own local Trustpilot and Google Reviews profiles & reviewer engagement
Make sure that the content of the local websites is up to date, on brand and aligned with business strategy; own all non-Paid marketing landing pages, assist in conversion optimisation efforts
Jointly with the regional Sales lead and central Integrated Marketing, enable local PR by cultivating and leveraging journalist & freelancer contacts
Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.
Marketing Manager Q&A's