Marketing Manager

The Role

This position leads the planning, operations, measurement, and reporting for CRM programs across three business areas. Collaborating with marketing and communications strategy teams, as well as internal and external partners, the role is responsible for managing the email calendar, optimizing platform settings to enhance deliverability, and analyzing engagement data to offer recommendations on email content and design.

Please note: our work demands collaboration spanning multiple teams and the ability to quickly adapt to new developments and opportunities. Accordingly, this is an in-office role in Kirkland, WA.

Responsibilities

• Approval Process Management: Aggregate and triage editorial calendar; package content and visualizations for approval; manage review cycles and release process for all outbound emails and any design and content optimizations.
• Data and Workflow Optimization: Support management of a comprehensive calendar of proposed, approved, and potential emails; develop framework for detailed performance tracking factoring both design and content; craft and optimize workflows and tools in support of timely and efficient management of email creation, publishing, and reporting.
• Communication and Collaboration: Manage relationships and communication with key content creators and associates, including internal sources and external partners and agencies.
• Reporting and Analytics: Track and monitor email performance; create timely, actionable reports on email performance, reception, and reaction.

 Qualifications

• Deep understanding of the functionality and formats of major CRM platforms.
• Ability to analyze email, web, and social metrics and package insights that fuel ongoing optimizations.
• Outstanding interpersonal and communications skills, including the ability to build community and earn trust quickly while maintaining a strong backbone.
• Stellar track record of working in dynamic, fast-paced environments, requiring attention to detail while maintaining focus on the big picture.
• Flexible and adaptable in changing situations; comfortable with ambiguity.
• Positive, collaborative, and professional attitude even in stressful and time-sensitive situations.
• Able to pass extensive background investigation.
• Fluency in Microsoft Office, particularly Outlook, Word, PowerPoint and Excel, and general digital savvy. 

Preferred Experience

• Bachelor’s degree. 
• 5-7 years’ experience managing organizing and executing on social media campaigns and initiatives to achieve brand objectives or advocacy outcomes.
• Experience with content management tools (Sprinklr, Bitly, Adobe Analytics) and automation processes to ensure efficiency.
• Demonstrated experience maintaining confidentiality and privacy in sensitive situations.

Compensation

The salary range for this position is $115,000-$135,000 per year. Starting salary offers will vary depending on several factors including education, experience, and qualifications. This role also qualifies for a discretionary annual bonus. Gates Ventures offers a comprehensive benefits package including medical, dental, vision, life, and disability insurance and a 401(k) program with employer match. Our benefits also include generous paid time off for vacation, sick leave, holidays, and parental leave.