Marketing Manager for AI Data Center Application

AI overview

Lead cross-functional initiatives in developing market strategies for AI Data Center applications while enabling customer engagement and promoting product growth.

Our System Power (STP) is looking for a talented Marketing specialist graduate in business administration, marketing, or engineering to join our team as a Marketing Manager in Renesas Plano office. Our CAD (Controller and Driver) team is part of the STP team, and works on developing controller and FET driver ICs for 48V down-conversions, such as 48V-to-12V IBC. The successful candidate will work directly with the Sr. Manager who is in charge of CAD business. This role requires strategic planning, cross‑functional leadership, customer engagement, and strong analytical skills to identify opportunities and execute market strategies effectively.

Key Responsibilities:

  • Develop & Execute Market Strategies, including managing existing product portfolio, contributing to the roadmap and providing marketing input during new product developments.
    • Identify growth opportunities using market trend analysis and competitive research
    • Maintain deep understanding of customer needs and communicate them internally, not only in new product development team level but also in reviews with Senior Leadership team
    • Create and implement regional go‑to‑market plans to help product promotion, increase market share and revenue.
    • Handle internal meetings such as opportunity management review, Design-in tracking review, forecast management, future business projection, etc.
    • Work with other teams on regional trainings and product highlights, actively steering the feedback between Distributor/Sales/FAE and product definers
    • Work with digital marketing team on Renesas.com promotions
  • Cross‑Functional Leadership
    • Partner with product, sales, and marketing teams to ensure coordinated execution.
    • Lead cross-functional initiatives to support growth and customer satisfaction
  • Build a strong marketing team
  • Master’s degree in Marketing, Business Administration, or Electrical Engineering preferred
  • Proven success in market management or regional business management in Server/AI Datacenter applications
  • Experience of VIN<100V switching regulator (DC/DC, Buck, Boost, etc.) is a plus
  • Ability to consolidate market needs and develop an action plan and follow up on it
  • Flexibility to support varying tasks that unlocks faster sales cycles, improved efficiency, revenue growth and Customer user experience
  • Ability to create regular reports and present/share with internal stakeholders and distribution/sales
  • Travel required to stay up to date with market needs & follow-up on marketing initiatives through close engagement and frequent on-site meetings
  • Strong strategic thinking and analytical skills.
  • Innovative, problem-solving approach, open and good communicator.
  • Experience with digital marketing tools and platforms.
  • Ability to thrive in a fast‑paced, dynamic environment

Renesas is an embedded semiconductor solution provider driven by its Purpose ‘To Make Our Lives Easier.’ As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.
 
With a diverse team of over 22,000 professionals in more than 30 countries, we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We design and develop sustainable, power-efficient solutions today that help people and communities thrive tomorrow, ‘To Make Our Lives Easier.’     
 
At Renesas, you can: 

  • Launch and advance your career in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.  
  • Make a real impact by developing innovative products and solutions to meet our global customers' evolving needs and help make people’s lives easier, safe and secure. 
  • Maximize your performance and wellbeing in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups, will help you excel from the first day.    

Are you ready to own your success and make your mark?  

Join Renesas. Shape Your Future with Us.  

Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law. For more information, please read our Diversity & Inclusion Statement.

Renesas Electronics deals with dual-use technology that is subject to U.S. export controls regulations. Under these regulations it may be necessary for Renesas to obtain U.S. government export license prior to release of technology to certain persons. The decision whether or not to file or pursue an export license application is at the sole discretion of Renesas.

We have adopted a hybrid model that gives employees the ability to work remotely two days a week while ensuring that we come together as a team in the office the rest of the time. The designated in-office days are Tuesday through Thursday for innovation, collaboration and continuous learning.

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