Marketing Manager

Guadalajara , Mexico
full-time

AI overview

Drive marketing strategy and execution for U.S. Life Plan Communities, managing stakeholder relationships, direct mail programs, and performance analytics with frequent travel required.

We’re hiring a strategic, relationship-driven Marketing Manager to support a portfolio of U.S. Life Plan Communities. This is not a digital marketing role—it requires strong stakeholder management, strategic thinking, and the ability to collaborate daily with Sales Directors, managers, and external vendors.

Frequent travel to the U.S. is strongly required.

What you’ll do

• Lead marketing strategy and execution for multiple communities.

• Partner daily with Sales Directors, guiding them with clear, data-backed recommendations.

• Collaborate with internal teams and external vendors (agencies, printers, speakers, list providers).

• Manage direct mail programs, events, creative materials, and marketing calendars.

• Coordinate presentations, speakers, timelines, and production details.

• Review performance using Salesforce, Power BI and event metrics to make strategic recommendations.

• Maintain updated marketing assets and community websites.

• Communicate ideas clearly and persuasively with managers and stakeholders.

Requirements

Who we’re looking for

  • Degree in Marketing, Communications, Business or related field.
  • 10+ years of marketing experience.
  • Strong strategic mindset and ability to see the big picture.
  • Excellent verbal communication and stakeholder management skills.
  • Experience as an Account Manager or in Marketing Operations is a strong plus.
  • Comfortable working closely with sales teams and influencing decisions.
  • Experience with direct mail, events, or vendor management is a plus.
  • Ability and willingness to travel frequently to the U.S. (~30 days/year).

If you’re a persuasive communicator who enjoys leading strategy, collaborating with managers, and driving marketing programs from concept to execution, we’d love to connect with you.

Benefits

  • 🎄 Christmas Bonus: 30 days, to be paid in December.
  • 🩺 Major Medical Expense Insurance: Coverage up to $20,000,000.00 MXN.
  • 🩹 Minor Medical Insurance: VRIM membership with special discounts on doctor’s appointments and accident reimbursements.
  • 😁 Dental Insurance: Always smile with confidence!
  • 💼 Life Insurance
  • 🌴 Vacation Days: 12 vacation days.
  • + 📅 Floating Holidays: 3
  • 📱 Cell Phone Reimbursement & Transportation Subsidy.
  • 🌐 Hybrid Scheme: Enjoy the best of both worlds, remote and in-office work.
  • 🌍 Multicultural Exposure: Work with operations within Mexico and the United States.
  • 🎉 MezTal Internal Events: Strike a healthy balance between your professional and personal goals.
  • 💸 Exclusive Discounts: Benefits with different companies for being part of MezTal.
  • 📚 Academic Agreements: Access to national universities and language schools.
  • 🚀 Career Growth: We will search for the best conditions for progressing in your career.

Perks & Benefits Extracted with AI

  • Health Insurance: Dental Insurance: Always smile with confidence!
  • Career Growth: Career Growth: We will search for the best conditions for progressing in your career.
  • Paid Time Off: Vacation Days: 12 vacation days.
  • Remote-Friendly: Hybrid Scheme: Enjoy the best of both worlds, remote and in-office work.

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