Marketing Manager DACH & PL (M/F)

AI overview

Lead innovative marketing initiatives across Germany, Austria, Switzerland, and Poland, driving brand development and client acquisition through localized activation strategies.

Over the years I’ve had the pleasure of building Sézane with you at my side - the first French fashion brand born online, centred around quality, creativity, and common sense.

Sézane’s story retraces more than 20 years of defining adventures and bold decisions: choosing to do things differently, choosing people, choosing to act, and above all, choosing to trust in one’s convictions - even when this means rethinking what we thought we already knew.

Exploring both substance and form, Sézane is more than just a fashion brand. It’s a story of life - mine, yours, and all those who join together to shape it every day.

In order to continue to the next chapter and beyond, we are looking for dedicated, autonomous, creative, talents, who share our passion for perpetual improvement and for whom nothing is impossible.

Can you imagine being part of the next step in our story? We can't wait to hear from you!

We are seeking the talents of a Marketing Manager (M/F) for DACH & PL (Germany, Austria, Switzerland and Poland) to join our International Development team as soon as possible. This position is based in Paris (75).

Main Responsibilities :

Lead the envisioning and execution of an ambitious plan of local projects (local partnerships, offline activations, pop-up stores, events…) to develop the brand and drive client acquisition for all countries within your scope. Ensure best-in-class implementation, whether by taking full leadership or collaborating closely with relevant teams. Foster effective communication and coordination among all stakeholders to deliver exceptional results ;
Build an ambitious influence strategy by country and ensure the perfect execution of this strategy ;
Take full ownership of the local marketing budget for your region, including its definition, expense tracking, and strategic allocation between levers ;
Co-lead with our central Press & VIP team the relationship with our local agencies ;
Liaise with other teams in charge of the following topics, to ensure you are aware of all upcoming activations and you have a 360 vision of all activations in your countries :

Global Marketing (incl. commercial calendar)
Paid Media
E-merchandising

Be the go-to-person on all topics relating to the development of your markets, and communicate internally on our ambitions and roadmap.

Requirements

Prior experience of at least 7 years in one of the following field is required : marketing / strategy / business development / entrepreneurship ;
Fast learner and able to adapt to a dynamic and entrepreneurial working environment ;
Organized, structured, and strong attention to detail ;
Analytical and data-driven ;
Creative mind with a passion for fashion ecosystems and social networks ;
Excellent communication skills and ability to work well within a team ;
Native level fluency in German and English is mandatory, and fluency in French is a plus but not mandatory.

Sézane recruits and values all talents, whatever your gender, age, nationality, culture, religious beliefs or sexual orientation.

If this role and Sézane speaks to you, apply now !